Body Firming

Busy consumers seek anti-aging products for hard-to-tone body parts

Implications - With the rise of the healthy physique in fashion, consumers are looking for easy ways to tighten and tone their bodies without investing too much time at the gym. Turning to topical treatments, consumers are enticed by the dual-function of anti-aging products for age-revealing body parts that also firm the skin for an overall healthy appearance. This growing market indicates a preference for simple, multi-tasking solutions within skincare.

Workshop Question - Where can you double up on benefits to save busy consumers time and effort?
SCORE 3.8
Popularity
Activity
Freshness
Megatrends
Patterns
49,804 Total Clicks
Apr 16 - Jul 17
Mild
FashionCosmetics
Featured Examples
Cheese-Based Firming Lotions - Tonymoly's Wonder Cheese Firming Cream Tightens and Beautifies Skin
SCORE 3.7
Mild 1,047 Clicks Pub: Apr 5, 16
Cheese-Based Firming Lotions
Tonymoly's Wonder Cheese Firming Cream Tightens and Beautifies Skin
Tonymoly’s Wonder Cheese firming lotion is an anti-aging body cream that is proven to enhance skin’s appearance. Those looking to reduce the appearance of cellulite or aging effects will... [More]
Wrinkle-Reducing Chest Pads - Wrinkles Schminkles Makes Silicone Chest Pieces to Be Worn Overnight
SCORE 3.6
Mild 388 Clicks Pub: Jan 20, 17
Wrinkle-Reducing Chest Pads
Wrinkles Schminkles Makes Silicone Chest Pieces to Be Worn Overnight
Aging, sun damage and sleeping on one’s side are all responsible for the formation of wrinkles on the chest area, and Wrinkles Schminkles wants to help women reduce the formation of creases... [More]
Skin-Tightening Body Creams - Sol De Janeiro's Cream Aims to Improve Skin Imperfections
SCORE 4.3
Average 389 Clicks Pub: Apr 7, 17
Skin-Tightening Body Creams
Sol De Janeiro's Cream Aims to Improve Skin Imperfections
Sol de Janeiro is a Brazilian beauty care brand that assists consumers in their process of achieving their ideal “beach body.” The brand’s Brazilian Bum Bum Cream is one of its... [More]
Softening Elbow Patches - This Elbow Skincare Mask Boosts Moisture to Eliminate Dryness
SCORE 3.6
Mild 224 Clicks Pub: Sep 20, 16
Softening Elbow Patches
This Elbow Skincare Mask Boosts Moisture to Eliminate Dryness
The Etude Bebe Elbow Mask is a product that brings attention to the importance of elbow skincare practices—often going ignored during traditional beauty routines. The elbow skincare patches... [More]
Two-In-One Decolletage Treatments - Estee Lauder's Formula and Massager Repair the Neck and Chest
SCORE 1.9
Untested 158 Clicks Pub: Jan 20, 17
Two-In-One Decolletage Treatments
Estee Lauder's Formula and Massager Repair the Neck and Chest
Unlike most anti-aging neck creams that are designed as standalone products, the ‘New Dimension Tighten + Tone Neck & Chest Treatment’ from Estée Lauder takes the form of a two-... [More]
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