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Home-Grown Pet

Pet food makers align homestyle offerings with quality

Implications - Few have the time to prepare home-made meals for their pets, yet the rise of maker culture gives people the sense that this is a common practice. Leveraging this, pet food manufacturers are tapping into homestyle branding. These offerings give the consumer the perception of quality and act as a reflection of foodie norms entering the pet space.
Workshop Question - How might an alignment with maker culture impact the way your offering is perceived?
5.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 31 Examples:
25,128 Total Clicks
Date Range:
Sep 18 — May 19
Trending:
This Year and Average
Consumer Insight Topics:

Featured Examples

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