Nutritious Homemade Dog Food

The Happy Mealz Subscription Service is Healthy and Protein-Rich

Happy Mealz offers nutritious homemade dog food that boasts a protein-rich assortment of chicken, beef, turkey, and more. The service makes custom and general meal plans readily available to owners. The package contains 100% organic meats and additional ingredients like sweet potatoes for fiber, quinoa for amino acids, green peas for Vitamins A, K, B, as well as a nutrients mix that boasts more vitamins and minerals. Other available ingredients for the nutritious homemade dog food recipes include kale, chickpeas, potatoes, carrots, spinach, and lentils. This dietary makeup of the gourmet treats is approved by veterinarians.

The components of Happy Mealz's offerings are 100% organic, affordable, and Canadian. In addition, if the pet does not enjoy a particular meal, the subscription service will cook a new one free of charge.

Homemade Pet Food
Creating homemade pet food that is both nutritious and affordable, using organic ingredients as a point of differentiation.
Customizable Pet Meals
Developing customizable pet meal plans that cater to the specific nutritional requirements of each individual animal, offering a key service differentiator.
Meal Subscription Services
Providing affordable meal subscription services to pet owners that eliminates the need to shop, cook and prepare pet meals while also providing an opportunity for a recurring revenue stream.

Who This Affects Most

Pet Food
Developing innovative pet food solutions that use organic ingredients and customizable meal plans for owners looking to provide superior nutrition for their pets.
Meal Delivery Services
Partnering with local organic farms, to provide ingredient-driven meal-kit solutions to retailers or direct-to-consumer meal kit businesses and creating affordable yet highly nutritional meal plan offerings for pets and pet owners alike.
Vet Services
Providing added value services such as nutritional consultancy and customized nutrition plans to pet owners looking to provide optimal food and supplement alternatives to their pets.
SCORE
1.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 26%
Freshness 8%

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