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Appified Purchase

Brands incorporate personal apps into the brick-and-mortar shopping journey

Implications - The incorporation of customized branded apps into the consumer’s in-person shopping journey is on the rise, with brands curating or elevating the brick-and-mortar experience by providing more information on the products in question, and by generally easing the shopping experience. This shift comes as consumers increasingly prioritize researching the products and services they’re looking to purchase.
Workshop Question - Conceptualize an omnichannel shopping experience for your product/service.
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
61,026 Total Clicks
Date Range:
Sep 18 — Oct 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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