Eye-Track Entertainment

Brands use eye-tracking technology to entertain and customize

Implications - The adoption of eye-tracking technologies into entertainment and marketing-related products is on the rise, offering both function and intrigue for consumers who interact with it. Such technology has vast implications in industries concerned with accessibility, gaming and/or campaigning, and offer a high level of customization for consumers.

Workshop Question - Conceptualize a product, service or campaign that could incorporate eye-tracking tech.
SCORE 5.7
Popularity
Activity
Freshness
Megatrends
Patterns
22,646 Total Clicks
Feb 18 - Oct 18
This Year and Mild
TechMobile
Featured Examples
Immersive Eye-Tracking VR Headsets - The StarVR One VR Headset is Integrated with AMOLED Displays
SCORE 7.3
This Year and Warm 1,486 Clicks Pub: Aug 15, 18
Immersive Eye-Tracking VR Headsets
The StarVR One VR Headset is Integrated with AMOLED Displays
The StarVR One VR headset is an advanced piece of equipment for users that will create immersive imagery using the latest technology for gamers and multimedia enthusiasts to access. The headset is... [More]
Eye-Tracking Browser Apps - The Hawkeye Access Browser is Ideal for Those with Mobility Issues
SCORE 6
This Year and Warm 239 Clicks Pub: Oct 24, 18
Eye-Tracking Browser Apps
The Hawkeye Access Browser is Ideal for Those with Mobility Issues
The Hawkeye Access browser app is a new ARKit-based solution for the iPhone that works to give those with physical impairments better control over their smartphone experience. Using eye-tracking... [More]
Magic Eye-Tracking Billboards - The Quebec City Magic Festival Created a 'Mind-Reading Billboard'
SCORE 5
Average 436 Clicks Pub: Feb 3, 18
Magic Eye-Tracking Billboards
The Quebec City Magic Festival Created a 'Mind-Reading Billboard'
To promote the Quebec City Magic Festival, a unique outdoor eye-tracking billboard was set up at a bus shelter. Unbeknownst to commuters, ‘The Mind Reading Billboard’ would use modern-... [More]
Eye-Tracking Multimedia Headsets - The Qualcomm Snapdragon 845 Headset Offers AR and VR Capabilities
SCORE 2
Untested 126 Clicks Pub: Feb 22, 18
Eye-Tracking Multimedia Headsets
The Qualcomm Snapdragon 845 Headset Offers AR and VR Capabilities
The Qualcomm Snapdragon 845 headset has been unveiled by the brand as a new piece of equipment that can be used in AR and VR environments to offer impressive capabilities for users of all kinds.... [More]
Quantcast