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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,703 more

Automated Gourmet

Smartphone apps catering to food take on ritzy, high-end angles

Implications - Upscale food apps are symptomatic of a desire to communicate prestige, especially in the overshare era of social media. Technology that makes higher-end goods available allows for more convenient upscale experiences that are easily shared. This also allows consumer to indulge on an as-needs basis, making for a more non-committal form of luxury.
Workshop Question - Design (or redesign) an app that offers your consumers a sense luxury, what characteristics would be included?
4 Featured, 34 Examples:
73,871 Total Clicks
Date Range:
Jun 14 — Jun 15
Consumer Insight Topics:

Featured Examples

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