Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Iconic
Infant
Contemporary children's fashion takes on the classic appeal of it-crowd looks.
5.1
Trend score
Trend
What is the Iconic Infant trend?
Iconic Infant: Ultra chic adult-inspired styles are informing the children's fashion domain. These iconic, celebrity-inspired looks reflect the preemptive maturation of today's child who is hyper-aware of older lifestyles via early social media exposure. On a broader level, the emulation of these lifestyles is consistent with the viral spread of digital content.
Trend themes
Themes within the Iconic Infant trend
Three behaviours holding the trend together01
Mini-Icons Fashion Lookalike
Design adult style clothes for children by creating iconic mini versions of adult themes.
02
Retro for Contemporary
Bring retro and iconic trends from the past into modern children's fashion for a unique style.
03
Styling Trendy Youngsters
Create children's fashion lookbooks that feature urban street trends while catering to parents who want to dress their kids in style.
Industry implications
What the Iconic Infant trend means for industry
Where the trend changes the playbookFor
Fashion Industry
Designers can take inspiration from nostalgic trends creating children's clothing as a new frontier.
For
Social Media Industry
With the vast array of children's fashion bloggers and Instagram accounts, social media has set a new trend for child fashion influencers.
For
Marketing Industry
Marketing with the help of young kids influencing the child fashion industry has become very beneficial with brands such as MADE Kids.
Workshop question
What content is your consumer immersed in and how does that impact their preferences and aspirations?
Trend signals
Trend signals for Iconic Infant
Trend score 5.1 out of 10, from popularity 68%, activity 78%, freshness 8%.
Popularity68%
Activity78%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Iconic Infant trend
3 featured examples from May 21 to Oct 2, 2014CategoryFashion
Mini Fashion Icon Accounts
The 2yungkings Instagram Boasts Dapper Twin Ensembles
The success of 2yungkings as kid fashion influencers presents disruptive innovation opportunities for the children's fashion industry to create specialized clothing lines and mark…
CategoryFashion
Dapper Toddler Photography
Ministylehacker Ryker Wixom is One of the Best-Dressed Tykes Around
The rise of celebrity and fashion-inspired children's fashion provides ample opportunity for companies in the children's clothing industry to create trendy and affordable clothing…
CategoryFashion
Urban Youngster Lookbooks
The Newest MADE Kids Fashion Line Makes Kids' Clothing Edgy
The fashion industry may see disruptive innovation opportunities through the creation of unique, highly styled kidswear that caters to emerging urban youth culture and style trend…
