Contemporary children's fashion takes on the classic appeal of it-crowd looks
Implications - Ultra chic adult-inspired styles are informing the children's fashion domain. These iconic, celebrity-inspired looks reflect the preemptive maturation of today's child who is hyper-aware of older lifestyles via early social media exposure. On a broader level, the emulation of these lifestyles is consistent with the viral spread of digital content.
Workshop Question - What content is your consumer immersed in and how does that impact their preferences and aspirations?
Trend Themes
1. Mini-icons Fashion Lookalike - Design adult style clothes for children by creating iconic mini versions of adult themes.
2. Retro for Contemporary - Bring retro and iconic trends from the past into modern children's fashion for a unique style.
3. Styling Trendy Youngsters - Create children's fashion lookbooks that feature urban street trends while catering to parents who want to dress their kids in style.
Industry Implications
1. Fashion Industry - Designers can take inspiration from nostalgic trends creating children's clothing as a new frontier.
2. Social Media Industry - With the vast array of children's fashion bloggers and Instagram accounts, social media has set a new trend for child fashion influencers.
3. Marketing Industry - Marketing with the help of young kids influencing the child fashion industry has become very beneficial with brands such as MADE Kids.
4 Featured, 35 Examples:
331,828 Total Clicks
Date Range:
May 14 — Jun 15
Trending:
Warm
Consumer Insight Topics:
