Merchandising seeks to engage children in brand experiences
Implications - Instead of merely marketing products to young consumers, brands are expanding to include children with kid-sized event campaigns and experiences. By ensuring early contact with the next generation of consumers, brands and marketers seek to build rapport and brand loyalty as early as possible.
Workshop Question - What areas does your consumer feel they are being neglected and how can you cater to that desire for respect and acknowledgement?
6 Featured, 53 Examples:
470,873 Total Clicks
Date Range:
Mar 15 — Jun 16
Trending:
Warm
Consumer Insight Topics:
