Youthful Cosmopolitan Lookbooks

The Harmony Fall/Winter Lookbook Offers a City Chic Vibe

The Harmony Fall/Winter 2014 collection is made up of clothing that's both highly sophisticated yet very wearable.

Harmony is the latest brainchild of David Obadia, the founder of Brooklyn We Go Hard (BWGH). This label, like the last, is a combination of high-quality tailoring and sporty silhouettes. The collection opts for a simple color palette for both the men's and women's offerings. Even the graphics are few and far between, electing a minimalist, geometric design instead.

Obadia's maturation is evident in this collection, which is definitely his most polished to date. The Harmony Fall/Winter 2104 collection will appeal to a cosmopolitan crowd who pays special attention to the details. We can't wait to see what more is to come from the young Parisian designer.

Sophisticated Wearable Clothing
Opportunity for disruptive innovation in creating clothing that is both highly sophisticated and wearable.
Minimalist Geometric Designs
Opportunity for disruptive innovation in developing minimalist and geometric graphic designs for fashion.
City Chic Vibe
Opportunity for disruptive innovation in creating fashion collections that offer a city chic vibe.

Where This Applies

Fashion
Opportunity for disruptive innovation in the fashion industry by creating sophisticated and wearable clothing.
Graphic Design
Opportunity for disruptive innovation in graphic design for fashion by developing minimalist and geometric designs.
Luxury Retail
Opportunity for disruptive innovation in the luxury retail industry by offering city chic fashion collections.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 50%
Freshness 8%