Androgynous Sophistication Editorials

Glassbook Magazine's Mix It Up Story is a Fresh 80s Revival

Photographer Matthew Lyn captures Glassbook Magazine's "Mix It Up" editorial exclusive. The image series embodies an androgynous and sophisticated air and features model beauty Happy from NEXT Canada.

Styling and art direction for this series is courtesy of Randy Smith who works alongside hair and makeup expert Sandra Yang to transform Happy's look.

Mixing modern cuts with 80s-themed references, Glassbook Magazine's "Mix It Up" fashion story is a fresh take on the era's power suit styling and hair-raising coifs.

Model Happy channels 80s songstress, model and actress Grace Jones in the series and revives the fashion icon's elegant and athletic stance. Designers featured in this editorial include Lanvin, Akris and Canadian label Pink Tartan among other notable names.

Androgynous Fashion
Disruptive innovation opportunity: Develop gender-neutral clothing lines that embrace the androgynous trend.
80s Revival
Disruptive innovation opportunity: Combine retro aesthetics with modern designs to create a new wave of 80s-inspired fashion.
Power Suit Styling
Disruptive innovation opportunity: Create innovative power suit designs that modernize the classic 80s look for professionals.

Who This Affects Most

Fashion
Disruptive innovation opportunity: Integrate sustainable and eco-friendly practices into the fashion industry to meet the increasing demand for ethical fashion.
Beauty
Disruptive innovation opportunity: Develop beauty products and techniques that cater to and enhance both masculine and feminine aesthetics.
Photography
Disruptive innovation opportunity: Explore the use of new technologies and techniques in fashion photography to create visually striking and boundary-pushing editorials.
SCORE
5.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 67%
Freshness 8%