Designers create workspaces that force collaboration and idea-sharing
Implications - Research suggests that the more people in a work environment are forced to interact and converse, the more innovative ideas will be created. Studies in this area have concluded that knowledge transfer of any kind can stimulate people to think more creatively -- seemingly unrelated conversations can often lead to moments of insight. To this end, augmenting worker interaction is becoming a primary goal of workplace design as more brands begin welcoming these interaction-promoting areas instead of looking at them as places of unproductive socializing.
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