Category
Tech
Delegated Interfaces
Trend cluster
Category
Gamified
Perks
Employees get a stronger sense of reward through goal-driven incentives.
3.3
Trend score
Trend
What is the Gamified Perks trend?
Gamified Perks: While increasing salaries doesn’t always lead to increased employee satisfaction or loyalty, offering perks that come with a challenge increases motivation to reach goals and provides a stronger sense reward once completed. By directly correlating achievements with rewards, employers are demonstrating trust in the skills of their employees, making them more likely to feel accountable for their own success.
Trend themes
Themes within the Gamified Perks trend
Three behaviours holding the trend together01
Gamification of Workplace Incentives
Using game-like challenges to incentivize employees increases motivation to reach goals and provides a stronger sense of reward once completed.
02
Employee Productivity Apps and Management Solutions
Mobile management solutions and productivity apps increase efficiency for employees and help management streamline workflows.
03
Employee Happiness Platforms
Platforms that focus on employee happiness and engagement cultivate a positive workplace culture that maintains employee satisfaction and appreciation.
Industry implications
What the Gamified Perks trend means for industry
Where the trend changes the playbookFor
Human Resources Management
HR professionals can leverage these trends to improve engagement, optimize workflows, and keep employees happy.
For
Employee Incentives and Rewards Software
Companies that offer software specifically for incentivizing and rewarding employees can use these trends to develop disruptive and innovative tools.
For
Corporate Wellness and Employee Engagement
Businesses focused on employee wellness and engagement can integrate these trends to cultivate a culture of health and positivity.
Workshop question
What processes at your workplace could benefit from a gamified upgrade?
Trend signals
Trend signals for Gamified Perks
Trend score 3.3 out of 10, from popularity 51%, activity 40%, freshness 8%.
Popularity51%
Activity40%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Gamified Perks trend
7 featured examples from Mar 31, 2016 to Jun 21, 2017CategoryTech
Workforce Productivity Apps
The 'WorkSphere' Mobile Management Solution Keeps Employees on Task
The tech industry can benefit from developing more mobile management solutions like 'WorkSphere' to improve employee productivity.
CategoryTech
Digital Employee Reward Tools
The 'Slick' Tool Allows Businesses to Set Goals and Provide Perks
Opportunity for HR departments to adopt digital employee reward tools to enhance employee engagement and job satisfaction.
CategoryBusiness
Gamified Training Programs
'Lush Quest' is an Interactive Story-Based Onboarding Training Program
A gamified training program like 'Lush Quest' could be adapted for use in onboarding new staff within the beauty and skincare industry.
CategoryTech
Ping Pong Office Apps
The 'PongUp!' App Tracks Scores of Workers for a Fun Office Experience
The 'PongUp!' app presents an opportunity for software developers to create similar platforms that track and gamify activities in the workplace.
CategoryTech
Rewarding Employee Happiness Platforms
The 'Happster' Platform Supercharges Employee Engagement
Disruptive innovation opportunity to create platforms and tools that improve employee engagement and satisfaction.
CategoryTech
Staff-Paying Expense Platforms
Expense App TravelBank Rewards Traveling Employees for Being Frugal
Expense apps like TravelBank are revolutionizing how businesses manage and monitor travel expenses
CategoryLifestyle
Employee Wellness Apps
Humana's Goal Guru Offers Digital Coaching and Monthly Team Challenges
The Goal Guru app and similar wellness apps target the employee wellness industry, presenting opportunities for disruptive innovation in this sector.
