Category
Fashion
Scaled Restraint
Trend cluster
Category
Assisted
Facial
Face cleansing routines are enhanced with powerful accessories.
4.7
Trend score
Trend
What is the Assisted Facial trend?
Assisted Facial: Always seeking a more effective way to enhance their daily skincare routines, many beauty focused consumers are turning to tools and accessories that help them recreate spa-like facial treatments at home. As visual mediums like Instagram and YouTube encourage more sophisticated beauty routines, consumers are increasingly prioritizing skincare as part of their self-care rituals, investing more money in tools that promise a deeper cleanse and a smoother canvass for the next day's makeup routine.
Trend themes
Themes within the Assisted Facial trend
Three behaviours holding the trend together01
Technology-Enabled Skincare Tools
As consumers prioritize skincare routines as part of their self-care, the demand for affordable, user-friendly, and technology-enabled skincare tools rise.
02
Multifunctional Skincare Devices
The demand for versatile skincare devices increases as consumers seek tools that can do more than one task in their skincare routine.
03
Magnetic Skincare Products
The use of magnetic skincare products in the beauty industry continues to increase as they offer a unique and effective way to rid the skin of impurities.
Industry implications
What the Assisted Facial trend means for industry
Where the trend changes the playbookFor
Beauty Industry
The beauty industry benefits significantly from the growth of affordable and user-friendly skincare tools.
For
Consumer Electronics Industry
Electronics companies provide innovative tools for versatile skincare routines.
For
Cosmeceutical Industry
The cosmeceutical industry can innovate through the development of effective magnetic skincare products with unique ingredients.
Workshop question
Where does your brand enhance your consumer's daily routine and help create rituals?
Trend signals
Trend signals for Assisted Facial
Trend score 4.7 out of 10, from popularity 73%, activity 58%, freshness 8%.
Popularity73%
Activity58%
Freshness8%
Audience
30%Men
70%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Assisted Facial trend
5 featured examples from Jun 15, 2016 to May 16, 2018CategoryFashion
Magnetic Face Masks
The Dr. Brandt Magnetight Solution Hydrates and Reduces Aging Effects
Magnetic face masks can revolutionize the beauty and skincare industry by offering a unique, effective and convenient skincare solution.
CategoryFashion
Massaging Facial Cleansers
e.l.f. Cosmetics' Skincare Gadget is Ultra-Affordable
The beauty and personal care industry has an opportunity to develop innovative, affordable skincare gadgets that cater to a wide range of consumers.
CategoryFashion
Crescent Ultrasonic Cleansers
Anemone 3D Ultrasonic Face Cleanser Uses Sound Waves to Buff Skin
The Anemone 3D Ultrasonic Face Cleanser disrupts the personal skincare industry by providing consumers with easy access to advanced, spa-style technology for cleansing and rejuven…
CategoryFashion
Rejuvenating Facial Cleansers
'My Skin Buddy' Uses LED Light Therapy to Soothe and Heal the Skin
The skincare industry can explore the integration of LED light therapy and ultrasonic cleansing technology into their product lines.
CategoryTech
Skin-Scrubbing Shaving Brushes
The Panasonic Facial Cleansing Shaving Brush Optimizes Grooming
The personal care industry can leverage customized grooming solutions to meet the evolving needs of male consumers.
