Streamed Relaxation

Streaming services are being designed to induce sleep and relaxation

Implications - Streaming services and brands are pushing out videos and audio that is designed specifically to induce sleep in those who use them, offering a convenient and affordable way for consumers to enhance this aspect of their health. As the interaction with digital content has an enormous impact on consumers' daily rituals, it is the logical next step that brands would also extend this dependent relationship into matters of self-care.
SCORE 6.1
Popularity
Activity
Freshness
Megatrends
Patterns
84,450 Total Clicks
Dec 15 - Oct 18
This Quarter and Mild
Art & DesignBusinessLifestyleHealth
Featured Examples
TV-Themed Hotel Packages - The Gregory Hotel Offers an 'Ex-stream-ly Cozy Package'
SCORE 8.2
Hot 5,133 Clicks Pub: Oct 30, 17
TV-Themed Hotel Packages
The Gregory Hotel Offers an 'Ex-stream-ly Cozy Package'
Knowing that many Stranger Things will want to stay up late and binge-watch the highly anticipated release of season two of Stranger Things on Netflix, The Gregory Hotel launched the ‘Ex-stream-... [More]
Imaginative Storytelling Podcasts - 'What If World' is a Fantastical Audio Experience for Children
SCORE 5.8
This Year and Warm 158 Clicks Pub: Apr 4, 18
Imaginative Storytelling Podcasts
'What If World' is a Fantastical Audio Experience for Children
‘What If World’ is a storytelling podcast for kids that explores fantastical and often absurd realms and ideas. The wacky stories are conceived and told by Mr. Eric in 20-minute episodes... [More]
Music-Modulating Sleep Solutions - The 'Sync' Audio Dongle Modulates Your Music to Help You Sleep
SCORE 5.9
This Quarter and Warm 199 Clicks Pub: Oct 2, 18
Music-Modulating Sleep Solutions
The 'Sync' Audio Dongle Modulates Your Music to Help You Sleep
The digitization of sleep has seen many consumers integrate technology into their nightly routine when getting ready for rest, which is seeing new solutions like the ‘Sync’ audio dongle... [More]
Sleep-Inducing Podcasts - This Unique Podcast is Designed to Help Listeners Fall Asleep Quickly
SCORE 3.8
Mild 376 Clicks Pub: Dec 7, 15
Sleep-Inducing Podcasts
This Unique Podcast is Designed to Help Listeners Fall Asleep Quickly
‘Sleep With Me’ is a popular podcast that is designed to help listeners fall asleep quickly. As most people know, there is nothing worse than the feeling of not being able to fall asleep.... [More]
Natural Audio Tracks - 'BBC Earth Unplugged' has Released Several 10-Hour Nature Tracks
SCORE 2.6
Mild 153 Clicks Pub: Jul 19, 17
Natural Audio Tracks
'BBC Earth Unplugged' has Released Several 10-Hour Nature Tracks
Counter to human evolutionary makeup, nature sounds are inherently relaxing rather than terrifying, and BBC Earth Unplugged has released a series of videos that capitalize on this calming quality.... [More]
Sleepy Video Streaming Services - Napflix Streams Torpor-Inducing Content
SCORE 1.6
Untested 167 Clicks Pub: Nov 3, 16
Sleepy Video Streaming Services
Napflix Streams Torpor-Inducing Content
Napflix is a video streaming service with content that isn’t meant to be watched. People have gotten so attached to streaming services like Netflix or Hulu that their nighttime routines often... [More]
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