Ambient Auto

Car accessories allow for complete customization of the driving experience

Implications - As cars are increasingly seen investment pieces rather than necessities, trend-setting consumers are seeking to ensure their cars fit their lifestyle and personal branding as much as their next generation cell phone does. Accessories in particular are a cost-effective way for consumers to personalize the interiors of their vehicles, creating an environment that is both comfortable to inhabit, while also feeling luxurious and aspirational.
SCORE 7.2
Popularity
Activity
Freshness
Megatrends
Patterns
86,009 Total Clicks
Sep 16 - Nov 17
Fresh and Warm
Art & DesignAutos
Featured Examples
Ergonomic Vehicle Seat Pillows - These Carseat Support Pillows Reduce Stress During Lengthy Drives
SCORE 8.8
This Year and V. Hot 2,670 Clicks Pub: Jul 19, 17
Ergonomic Vehicle Seat Pillows
These Carseat Support Pillows Reduce Stress During Lengthy Drives
Driving in the car for extended periods without a break can quickly wreak havoc on your back, so these Carseat Support Pillows are intended to help transform your seat into a perfectly ergonomic... [More]
High-End Automotive Fresheners - Diptyque Created an Upscale Air Freshener for Cars
SCORE 8.2
This Quarter and Hot 1,789 Clicks Pub: Aug 25, 17
High-End Automotive Fresheners
Diptyque Created an Upscale Air Freshener for Cars
As one of the top beauty brands in Paris and a cult fragrance brand, Diptyque is now venturing into new territory by creating an air freshener for cars. In the fall, the brand will be launching... [More]
Fragrant Floral Taxis - L'Oreal's Promotional Pink Taxi Advertises a Viktor & Rolf Fragrance
SCORE 6.7
Warm 2,679 Clicks Pub: Sep 9, 16
Fragrant Floral Taxis
L'Oreal's Promotional Pink Taxi Advertises a Viktor & Rolf Fragrance
In order to advertise the newest Victor & Rolf fragrance, Flowerbomb, L’Oreal Luxe created a promotional pink taxi that’s loaded with matching rosy flowers. The Flowerbomb Taxi... [More]
Underseat Car Fresheners - The Paloma Secret Air Freshener for the Car is Unobtrusive
SCORE 6
This Year and Warm 465 Clicks Pub: Aug 4, 17
Underseat Car Fresheners
The Paloma Secret Air Freshener for the Car is Unobtrusive
With Paloma Secret, La Paloma is introducing a new type of air freshener for the car that can be discreetly tucked away out of sight. While there are many automotive air fresheners on the market,... [More]
Car Cabin Oil Diffusers - The ZAQ Tour Aromatherapy Car Diffuser Improves Your Mood During Drives
SCORE 4.5
This Year and Average 275 Clicks Pub: Jul 17, 17
Car Cabin Oil Diffusers
The ZAQ Tour Aromatherapy Car Diffuser Improves Your Mood During Drives
Staying calm and cool on your daily commute in your car can be difficult given the stress of traffic and other happenings in your life, so the ZAQ Tour Aromatherapy Car Diffuser is intended to... [More]
Ventilated Car Seat Cushions - The Zone Tech Cooling Car Seat Cushion Keeps You Cool on Long Drives
SCORE 4.3
This Quarter and Average 144 Clicks Pub: Aug 18, 17
Ventilated Car Seat Cushions
The Zone Tech Cooling Car Seat Cushion Keeps You Cool on Long Drives
Blasting the AC when out on a long drive can sometimes just not cut it when it’s extra hot out, so the Zone Tech Cooling Car Seat Cushion is intended to provide targeted cooling relief for... [More]
Quantcast