Giving Gillette On-Demand as a gift has the potential to be perfect during the holiday season.
Part of the holidays' allure is that they come so close to the turning of the new year, meaning that people are getting ready to open up the calendar with new ideas and a fresh perspective. One of the traditions associated with that turning of the metaphorical page is the New Year's resolution, and for many those resolutions tend to be focused around one's self-presentation. Often that means committing oneself to exercising or losing a few pounds, but grooming can play a part as well. With Gillette On-Demand, grooming is that much easier.
The subscription package lets consumers order blades to their door exactly when they need them, and it can be packaged as a gift with a personal note to make it all the more festive.