Glow Recipe's Overnight Face Mask Has a 5,000-Person Waitlist

 - May 24, 2017
References: glowrecipe & byrdie
K-beauty brand Glow Recipe launched a new overnight face mask that is in extremely high demand—about 5,000 people have their names on the waitlist to receive the product.

The $45 "pillow-proof" Watermelon Glow Sleeping Mask can be used as either a nourishing overnight treatment or a regular wash-off face mask to hydrate the skin in as little as just 10 minutes.

True to its name, the Watermelon Glow Sleeping Mask is made with both the watermelon flesh and its rind, since these antioxidant- and vitamin-rich ingredients are commonly used in Korea to calm inflamed, irritated skin. Some of the other highly nourishing whole food ingredients that are included in this Korean beauty retailer's own product include extracts from seaweed, pumpkin, cabbage, banana and sweet potato.