



Reality becomes pervaded by offline Twitter extensions
Implications - Consumers are increasingly being bombarded by social media spin-offs and extensions both offline and online. Twitter, in particular, is becoming a part of daily reality -- not just in the form of branded merchandise, but in the form of offbeat extensions that range from devices that will read updates from your Twitter feed to you, to innovations that are dependent on tweets to simply function. Since Twitter is more one-dimensional than other social networks, it is more easily translated into such offline extensions, which in turn can help elevate once-ordinary products to a new level of virtual connectedness.
7 Featured, 61 Examples:
680,054 Total Clicks
Date Range:
Mar 11 — Mar 12
Trending:
Warm
Consumer Insight Topics: