Branded transit stops capture attention from bored commuters
Implications - Bus stop advertisements now comprise more attention-grabbing branding than ever before. However, it’s not just about advertising—it’s about drawing in the consumer any way possible during this optimal time when boredom is heightened. For the anxiously waiting commuter, bus stop branding that asks them to relax on a sofa, read a book or “save a life” offers a welcome reprieve from watch-checking, foot-tapping and general irritability spawning from impatience.
6 Featured, 37 Examples:
416,424 Total Clicks
Date Range:
Jan 11 — Sep 11
Trending:
Average
Consumer Insight Topics:
