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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,551 more

Small Indulgence

Miniature treats and sweets help consumers control consumption

Implications - Bigger isn’t always better, especially when it comes to junk foods. With society’s emphasis on healthy eating, consumers are stuck in a struggle between indulgence and control, and miniature-sized versions of their favorite treats help to bridge the gap. By offering bite-sized takes on cakes and other saliva-inducing foods, brands are letting consumers have their cake, and eat it too—without guilt.
1.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 49 Examples:
1,218,740 Total Clicks
Date Range:
Jul 09 — Oct 13
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Mini Pie Snacks
Mini Pie Snacks
Lolipop-Pies by Luxirare are Guilt & Commitment-Free
Lolipop-Pies are the ultimate mini snack food. Created by ultra-hip fashion blogger and foodie Luxirare, the tiny treats are like baked fruit-filled ravioli. Luxirare uses everything from apple and blackberry… MORE
Cute Miniature Confections (UPDATE)
Cute Miniature Confections (UPDATE)
Bakerella's Cake Pops are a Sweet Treat on a Stick
Bakerella’s Cake Pops are amazingly adorable treats. These tiny cakes-on-a-stick would be ideal for practically any occasion, though I’m certain they’d be a hit at a child’s birthday party. These… MORE
Chocolate Cigarettes
Chocolate Cigarettes
Chocaps are Designed to Keep Chocolate-Lovers from Packing on the Pounds
Stop smoking and curb your chocolate addiction with Chocaps. Chocaps are small sticks resembling cigarettes that let you literally inhale chocolate. I'll give you a moment to process that information.… MORE
Saucy Thin Crust Suckers
Saucy Thin Crust Suckers
These DIY Pizza Pops are Finger-Lickin' Good
This pizza pops lollipop concept offers a new twist on how to enjoy bite-sized dough and mozzarella on a stick. On her blog, writer and cookie decorator Meaghan shares how to easy it is to make a pizza-inspired… MORE
Perfectly Puny Pies
Perfectly Puny Pies
The Simplethings 'Cute Pies' are the Perfect Size for Solo Munching
Simplethings 'Cute Pies' are cute culinary confections made specifically for solo consumption. This LA-based pie and sandwich shop specializes in delightfully delectable desserts with a novelty twist,… MORE
Portion-Controlled Potato Skins
Portion-Controlled Potato Skins
Enjoy a Usually Heavy Meal Guilt-Free with Baked Potato Bites
If you’re looking for new appetizers to wow your guests at your next party, serve them baked potato bites. These mini potatoes give your visitors the opportunity to enjoy a usually high... MORE

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