Category
Lifestyle
Assisted Choices
Trend cluster
Category
Slick
Self-Promotion
CVs and resumes are cleverly repackaged to grab the attention of employers.
5.4
Trend score
Trend
What is the Slick Self-Promotion trend?
Slick Self-Promotion: Despite lower unemployment rates, today’s economy still makes it tough for consumers to find the type of employment they want. Since getting an employer’s attention is half the battle, many job-seekers are beginning to repackage their resumes into eye-catching art pieces that can’t be missed under desk clutter. Thus, it might be time for resume-building tools to provide job-hunters with more than just basic writing and presentation tips.
Trend themes
Themes within the Slick Self-Promotion trend
Three behaviours holding the trend together01
Creative Resumes
The trend towards more creative resumes using infographics and unique packaging offers a disruptive opportunity for innovative resume-making tools to emerge.
02
Personalized Portfolio Kits
Kits like 'I Made This for You' by Katie Hatz offer a great opportunity to elevate personal branding by making it more memorable and personable for those who want to break out of traditional resume formats.
03
Graphic-Based Resumes
The move towards more graphic-based resumes and portfolios presents an opportunity for businesses to hire talent based on their design skills, and to consider integrating these alternative formats as part of their recruitment strategy.
Industry implications
What the Slick Self-Promotion trend means for industry
Where the trend changes the playbookFor
Professional Development
Professional development services that assist job seekers in creating unique and personal career marketing and communication materials can greatly benefit from including creative resume design techniques.
For
Design and Marketing
Industries such as design and marketing can benefit from seeking out candidates with design skills who create visually impactful and creative resumes, portfolios and career marketing materials.
For
Human Resources
In the space of human resources, recruiters can benefit from diversifying their recruitment strategies by using more creative approaches to sourcing and assessing talent, such as the incorporation of graphic-based resumes and portfolios.
Trend signals
Trend signals for Slick Self-Promotion
Trend score 5.4 out of 10, from popularity 77%, activity 75%, freshness 8%.
Popularity77%
Activity75%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Slick Self-Promotion trend
4 featured examples from Feb 7, 2010 to Apr 6, 2011CategorySpecial
Graphic-Based Resumes
The Recession Hit Hard, But People are Getting Creative to Get Employment
Opportunity for disruptive innovation in the resume writing industry by offering graphic design services to create visually appealing resumes.
CategoryMarketing
Self-Promoting Packaging
Bejamin Dooling Showcases His Design Skills on Coffee Bags
Graphic designers can explore self-promotion opportunities through packaging design, showcasing their skills and qualifications to potential clients.
CategoryLifestyle
Personal Portfolio Nests
'I Made This for You' by Katie Hatz is a Self-Promotional Present
In the design industry, there is an opportunity to create personalized and visually appealing self-promotional portfolio kit designs.
CategoryArt & Design
Infographic Resumes
Creatives Flock to Designer CVs to Stand Out From the Crowd
The graphic design industry can benefit from the trend of infographic resumes by offering services to help job seekers create visually appealing CVs.
