Category
Lifestyle
Assisted Choices
Trend cluster
Category
Tatcessories
Focus turns from tattoos' rebelliousness to its permanence.
6.2
Trend score
Trend
What is the Tatcessories trend?
Tatcessories: Tattoos, once considered rebellious, have now become the norm, causing businesses to look at these permanent designs in a new light. Tattoos are becoming more like accessories, and consumers now have the option of adorning their necklines, wrists and fingers with more permanent designs that don’t need to be changed every day. Despite the allure of new fashion and accessories each season, more individuals are now looking for permanence as a simpler means of accessorizing.
Trend themes
Themes within the Tatcessories trend
Three behaviours holding the trend together01
Permanent Tattoo as an Accessory
Tattoos are shifting from a symbol of rebellion to a form of personal permanent accessory.
02
Temporary Tattoos as Fashion Statement
Temporary tattoos are becoming a fashion statement and an affordable way to show brand loyalty.
03
Luxury Temporary Tattoo
Luxury temporary tattoos made of real gold and platinum empower people to experience the luxury branding of fashion, embracing elements of quality.
Industry implications
What the Tatcessories trend means for industry
Where the trend changes the playbookFor
Personal Care Industry
Businesses can capitalize on the shift of tattoos from rebellion to a form of personal permanent accessory to develop new personal care products.
For
Fashion Industry
Fashion Industry can create new fashion items such as wedding rings tattoo, luxury temporary tattoos, and other temporary tattoos to cater to new needs.
For
Luxury & Custom Tattoo Industry
The Luxury and Custom Tattoo industry can innovate and cater to people's needs; these tattoos range from wedding date numerals to intricate temporary tattoos made of 24K gold.
Trend signals
Trend signals for Tatcessories
Trend score 6.2 out of 10, from popularity 91%, activity 88%, freshness 8%.
Popularity91%
Activity88%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Tatcessories trend
6 featured examples from Jul 27, 2009 to Nov 14, 2010CategoryLifestyle
Wedding Ring Tattoos
From Hitch Date Digits to Inked “I Do” Finger Scribbles
The jewelry industry can explore the potential of wedding ring tattoos as an alternative product or service for customers who want a permanent symbol of their commitment.
CategoryLuxury
Chanel Tattoos
'Les Trompe L'Oeil de Chanel' Temporary Skin Art Brings Ink to High Fashion
The fashion industry can explore the use of temporary tattoos as innovative branding and promotional tools.
CategoryFashion
Bombtastic Friendship Tattoos
Shark VS Bear Captures a Crazy Hipster Lifestyle
Providing advertising agencies and businesses with creative content production services that capture the edge of an unconventional lifestyle
CategoryPop Culture
Celeb Temporary Ink
Rock Out Like a Biker With Beyonce for Dereon Tattoos
Fashion brands can leverage the trend of temporary tattoos to further enhance their products and create new revenue streams.
CategoryArt & Design
Midas Touch Tattoos
'Precious Skin' Blings Out Your Skin with Temporary 24K Gold Tattoos
Luxury brands can explore collaboration opportunities with tattoo companies to create limited edition temporary tattoos that align with their brand image and attract affluent cust…
CategoryFashion
Temporary Chain Tattoos
Giorgio Armani Spring/Summer 2011 Collection Takes Cues from Chanel
The fashion industry can explore the disruptive innovation opportunity of incorporating temporary chain tattoos into their collections.
