Trend cluster
Category

Tune
Tech

Innovative music-making devices let consumers become overnight musicians.

Music-Mixing MobilesRetro Stereo Tablet AppsIpad Music MakersMulti-Tasking Music CentresCreative Musical Apps

Trend

What is the Tune Tech trend?

Tune Tech: Consumers today don’t want to just listen to music; they want to <i>make</i> it. And while a lack of instrument-playing capability or talent may have discouraged one a few years ago, apps and gadgets for making music are letting people take music into their own hands. Similar to YouTube star phenomena, devices that make music production easy puts success into the hands of the individual—as opposed to, in this case, the record label.

Trend themes

Themes within the Tune Tech trend

Three behaviours holding the trend together
01

Music Creation Apps and Gadgets

Consumers want to make their own music, and apps and gadgets that make music production easy puts success into the hands of individuals.

02

Music Production Tools for Mobile Devices

Mobile devices are being used for music making and mixing, creating opportunities for creative musicians who seek flexibility in the items they purchase.

03

Retro-style Music Apps

Old-fashioned radio and stereo-like apps are popular among nostalgic consumers, who can tune in to hundreds of radio stations from around the world and record music with ease.

Industry implications

What the Tune Tech trend means for industry

Where the trend changes the playbook
For

Music App Development

Companies can focus on developing creative music-making apps for mobile devices to draw in a larger number of shoppers.

For

Music Technology

The music industry can invest in music production tools, gadgets, and devices for mobiles to cater to creative musicians who want to make their own music.

For

Consumer Electronics

Consumer electronics companies can create innovative gadgets that let people take music creation into their own hands, similar to YouTube star phenomena, putting success into the hands of individuals.

Trend signals

Trend signals for Tune Tech

Trend score 3.0 out of 10, from popularity 43%, activity 40%, freshness 8%.

Popularity43%
Activity40%
Freshness8%
Audience
70%Men
30%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Tune Tech trend

6 featured examples from Jan 5 to Mar 17, 2011
Music-Mixing Mobiles
CategoryTech

Music-Mixing Mobiles

The Grandwizard Smartphone Turns Any User into a Capable DJ

The mobile technology industry can capitalize on the trend of mobile DJing by developing more advanced and user-friendly tools for DJs to mix music using their smartphones.

Retro Stereo Tablet Apps
CategoryTech

Retro Stereo Tablet Apps

The Stereolizer App Turns Your iPad into an Old-Fashioned Radio

By leveraging nostalgia to create unique mobile experiences, businesses could differentiate themselves in a crowded mobile app market.

Ipad Music Makers
CategoryTech

Ipad Music Makers

The StudioDock Pro Lets You Interface Your Music Gear With Any App

The music production industry can explore disruptive innovation opportunities by developing more seamless and intelligent interfaces between traditional music gear and digital pla…

Multi-Tasking Music Centres
CategoryTech

Multi-Tasking Music Centres

The Sonneteer Morpheus Server Does Basically Everything

The consumer electronics industry can leverage these trends to develop innovative products such as home entertainment systems and soundbars with music server functionality.

Creative Musical Apps
CategoryTech

Creative Musical Apps

The Nanostudio App is a Music-Maker's Dream

Consumer electronics companies can capitalize on the demand for flexible and creative products by incorporating music-making features into their devices.

Interactive Musical Blocks
CategoryArt & Design

Interactive Musical Blocks

The Barcode Piano Teaches Mixed Complexities Through Music

The Barcode Piano presents an opportunity for the development of new educational technology products that combine music and interactive learning.