



Brands increase interactivity through virtual reality packaging
Implications - The shopping experience is becoming more focused on interactivity, but brands are now taking an even more in your face approach with augmented reality packaging. This shift supports consumer preference for smartphone integration into the product experience as brands compete to deliver the most immersive experience yet.
5 Featured, 42 Examples:
265,538 Total Clicks
Date Range:
Jan 14 — Oct 14
Trending:
Warm
Consumer Insight Topics: