In an effort to reflect on the environmental responsibility of Coca Cola and music tech-makers EOps, the Michael Young 'Noisezero Sports+ headphones' remix Earth-harming products into a more useful form.
This environmentally friendly accessory option contains a whopping 20 percent recycled materials by making use of the polyethylene terephthalate (PET) that is found in plastic bottles. However, there is little compromise on sound performance as the pair feature a nine mm HD titanium driver piece to ensure premium quality. These compact buds come in red and black color schemes, hinting to their original Coke bottle form.
As corporations desperately try to meet CSR standards, it is expected that there will be more cross-industry collaborations working towards green initiatives in the future. The publicity, environmental savings and possible cost-reductions make such deals win-win situations.