Businesses offer their customers distinct monetary or product loans
Implications - Businesses are offering their customers loans – whether financial or product-based – offering an explicit, enhanced mutual benefit for both the brand and the consumer. Whether used for marketing purposes or to enhance the customer experience, these loans serve to retain customer loyalty for their ability to show the brand's willingness to go above and beyond consumers' expectations.
Workshop Question - Consider a specialty loan your brand could offer its customer.
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