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Social Shoes

Cause-driven footwear gives consumers an easy way to show they care

Implications - When a brand like TOMS dedicates itself to social causes—and extensively markets its efforts—it’s easy for consumers to fall in step with the brand’s message and purchase those products over others. More people want to do their part—and they want others to see them doing it, especially if it’s something as simple as wearing the right shoes. Being the brand that consumers associate with social causes ultimately adds to the bottom line, making “social washing” a nonissue when it comes to luring more customers.
5.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
9 Featured, 76 Examples:
620,093 Total Clicks
Date Range:
Jan 11 — May 17
Trending:
Hot

Featured Examples

Celeb Twin Shoe Collabs
Celeb Twin Shoe Collabs
The TOMS + The Row Collection Offers Some Comfy Couture
Everything the Olsen twins touch turns to gold, and the TOMS + The Row collection will be no exception. Considering that TOMS shoes are already highly coveted, having the high-fashion touch of these two… MORE
Conceptual Biodegradable Sneakers
Conceptual Biodegradable Sneakers
The adidas Futurecraft Biofabric Shoes are Made Using Biosteel
The adidas Futurecraft Biofabric Shoes are designed as a pair of fashion accessories that enable users to eliminate the need for traditional plastic and rubber sneakers. Conceptually designed, the... MORE
Tradition-Protecting Sandals
Tradition-Protecting Sandals
This Company Aims to Restore An Ancient Shoe-Making Tradition
Vivobarefoot is a brand that aims to restore and revitalize an ancient shoe-making tradition and will offer only 1,500 of these shoes annually. The sandals are made from eland skin which is an... MORE
Bearded Botas Kicks
Bearded Botas Kicks
TOMS Movember Shoe Helps Change the Face of Men's Health
Aside from being delectably irresistible, the TOMS Movember shoe collection is helping to raise men’s health awareness. If you aren’t already familiar with the TOMS One for One program, you're in for a… MORE
Poverty-Fighting Footwear
Poverty-Fighting Footwear
These Keen Santiago Shoes Kick-Start Social Change
These Keen Santiago Shoes are a big step forward when it comes to a positive business innovation that gives back to the very community that inspired it. After being inspired by Santiago’s propensity for… MORE
Retro Rainbow Sneakers
Retro Rainbow Sneakers
The Nike Be True Shoes Feature a Rainbow Stripe to Celebrate Pride Month
These Nike Be True sneakers were released to support the LGBTQ+ community during Pride Month. The Nike Cortez Be True Collection have a special edition colorway as part of the brand’s equality... MORE
Worn Leather Loafers
Worn Leather Loafers
The Oliberte MAGADO and NAVIRO Shoes are Made in Ethiopia
As the summer rolls in, the release of the Oliberté MAGADO and NAVIRO shoes are a welcome addition to the warmer months. Oliberté is a socially-conscious footwear company that manufactures laid-back shoes… MORE
African-Sourced Sneakers
African-Sourced Sneakers
SAWA's Classic Shoes Strike a Balance Between Style and Substance
SAWA is a for-profit social business that sources and makes its sneakers in Africa. Clothing and footwear sold in North America, Europe and elsewhere, are ubiquitously made in Asia, but the founders of… MORE
Carbon-Neutral Shoes
Carbon-Neutral Shoes
The CO2 Shoe's Production Process Involves No Carbon Footprint
The ‘CO2 Shoes’ are touted as being “a shoe with no footprint.” The unusual statement refers to the materials and production of the shoes—as they do not defy physics... MORE

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