Nike's 'Day to Night' Bands Match Its VaporMax Flyknit Sneakers

 - May 23, 2017
References: & theverge
Nike and Apple, two of the most recognizable brands on the planet, are working to bring their products in line with one another with the new 'Day to Night' collection. The Nike project features a set of bands that attach to the Apple Watch, and those bands are designed to match with the Nike VaporMax Flyknit sneaker collection's colors.

Though products designed to match with other products might seem like a superfluous expense, it makes sense for the Day to Night collection. People tend to wear both their sneakers and their smartwatches nearly every day, so, for the style conscious consumer, making sure those products look good with one another is an especially important fashion task.