Category
Tech
Delegated Interfaces
Trend cluster
Category
Sensory
Sustenance
Culinary apps incorporate the senses in an effort to engaged consumers.
2.4
Trend score
Trend
What is the Sensory Sustenance trend?
Sensory Sustenance: Contemporary longing for disconnected living has spurred a will for real-time engagement through the senses. In the tech sphere, culinary apps are answering this call with smartphone apps that captivate consumers in a physical fashion. On a broader scale, this sensory approach helps brands create lasting memories.
Trend themes
Themes within the Sensory Sustenance trend
Three behaviours holding the trend together01
Multi-Sensory Engagement
Culinary apps are using technology to activate all five senses, creating memorable customer experiences.
02
Synesthetic Sensory Perception
Apps are using synesthesia-inspired technology to simulate multi-sensory experiences that were once limited to a few people.
03
3D Scanning Technologies
Apps using 3D scanning technology create a more realistic visual experience of food, leading to innovative applications in food photography, food blogging, and e-commerce.
Industry implications
What the Sensory Sustenance trend means for industry
Where the trend changes the playbookFor
Food Industry
The food and hospitality industry can enhance customer experience and generate brand loyalty with sensory-rich spaces and menu items.
For
Technology Industry
Technology companies can develop novel applications using synesthetic-simulating technologies, such as audio-visual technologies in VR/AR and entertainment.
For
Retail Industry
3D scanning technology enables retailers to create more realistic product images, offering an enhanced online shopping experience and aiding in product development.
Workshop question
If you were to incorporate a sensory experience into your products or retail space, which senses would you engage?
Trend signals
Trend signals for Sensory Sustenance
Trend score 2.4 out of 10, from popularity 42%, activity 23%, freshness 8%.
Popularity42%
Activity23%
Freshness8%
Audience
70%Men
30%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Sensory Sustenance trend
4 featured examples from Mar 19, 2014 to Feb 6, 2016CategoryLifestyle
Multi-Sensory Coffee Dispensers
These Costa Coffee Vending Machines Engage the Five Senses
Innovation opportunities for coffee shops and other food and beverage retailers
CategoryTech
3D Food Photo Apps
The 3DAround Food Photo App Takes 3D Pictures of Food
The food photography industry can embrace 3D food photography and offer innovative services and techniques to appeal to clients who want more immersive and visually stunning food…
CategoryTech
Synesthesia Synthesizer Apps
This Synesthesia App Shows What Various Foods Sound Like
Developing synesthesia synthesizer apps presents a disruptive innovation opportunity in the mobile app development industry.
CategoryLifestyle
Consumer Smell-Connected Restaurants
Mugaritz is Using the Scentee App to Give Diners a Few Whiffs
Implementing scent technology in restaurants to create unique dining experiences and enhance customer satisfaction.
