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Rosé Infusion

Rosé becomes a staple flavor in confectionery products

Implications - Brands have taken note of the popularity of rosé among Millennials, and are beginning to infuse the beverage into their food products in order to boost their appeal to this age group. The infusion of rosé into desserts elevates their "Instagrammability," enabling brands to authentically expand their online presence.

Workshop Question - How could your brand more authentically create "shareable" products/services?
SCORE 4.9
Popularity
Activity
Freshness
Megatrends
Patterns
35,962 Total Clicks
Aug 17 - Jun 18
Warm
LifestyleFoodDrinking
Featured Examples
Pint-Sized Sparkling Wine Sorbets - Jeni's Splendid Ice Creams is Selling Frosé Sorbet by the Pint
SCORE 6.2
Warm 847 Clicks Pub: Mar 25, 18
Pint-Sized Sparkling Wine Sorbets
Jeni's Splendid Ice Creams is Selling Frosé Sorbet by the Pint
With the demand for rosé-infused treats showing no sign of slowing down, Jeni’s Splendid Ice Creams has begun selling its own Frosé Sorbet by the pint. Part rosé, part fruity sorbet, the... [More]
Gelatinous Rosé Cheesecakes - This Pink Wine-Infused, No Bake Dessert Has an Alcoholic Jello Layer
SCORE 5
Average 1,072 Clicks Pub: Aug 1, 17
Gelatinous Rosé Cheesecakes
This Pink Wine-Infused, No Bake Dessert Has an Alcoholic Jello Layer
Perfect for millennials and everyone else who is obsessed with pink wine, this rosé cheesecake recipe does not require any baking and will not heat up your home in hot summer weather. From the food... [More]
Romantic Alcohol-Flavored Cotton Candy - Target's Valentine's Day Collection Includes These Treats
SCORE 3.5
Mild 674 Clicks Pub: Jan 18, 18
Romantic Alcohol-Flavored Cotton Candy
Target's Valentine's Day Collection Includes These Treats
Nothing says ‘I love you’ like a sweet treat, which is why Target is encouraging its consumers to celebrate the most love-filled holiday with its newly launched line of flavored cotton... [More]
Rosé-Infused Donuts - Chandon Created a Sparkling Rosé Donut Dubbed the 'ChanDONUT'
SCORE 3.9
Mild 275 Clicks Pub: Jun 1, 18
Rosé-Infused Donuts
Chandon Created a Sparkling Rosé Donut Dubbed the 'ChanDONUT'
The Doughnut Project in NYC will soon be selling the ‘ChanDONUT,’ a decadent rosé donut that’s infused with Chandon. Chandon’s sparkling rosé donut is an indulgent... [More]
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