Milky Transformation

"Cereal milk" becomes a flavor in itself in various sweet dishes

Implications - Cereal milk is becoming a flavor in dishes in its own right, offering a unique yet instantly relatable selling point. With most people who consume cereals having positive experiences with drinking the sweet milk it leaves behind, the use of cereal milk as a flavor is able to pique the interest of novelty-minded consumers, while simultaneously evoking a sense of nostalgia.

Workshop Question - How could your brand create something new, that also evokes a sense of nostalgia for consumers?
SCORE 4.9
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30,263 Total Clicks
Aug 16 - May 18
This Year and Average
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Featured Examples
Boozy Multi-Person Milkshakes - Fiddlestix's '8 Man Milkshake' is Sold by the Gallon
SCORE 6.3
This Year and Warm 995 Clicks Pub: May 18, 18
Boozy Multi-Person Milkshakes
Fiddlestix's '8 Man Milkshake' is Sold by the Gallon
While over-the-top milkshakes have been popular for some time now, a restaurant in Las Vegas is taking the concept to the next level with its gargantuan ‘8 Man Milkshake.’ Sold by the... [More]
Cult Dessert Lattes - Milk Bar's Crack Pie is Getting a Makeover in the new Crack Pie Latte
SCORE 4.5
This Year and Average 709 Clicks Pub: Mar 5, 18
Cult Dessert Lattes
Milk Bar's Crack Pie is Getting a Makeover in the new Crack Pie Latte
The wildly popular Momofuku Milk Bar will now be offering a new Crack Pie Latte at select locations. The mini dessert chain, perhaps best known for its over-the-top sweets, will debut the Crack Pie... [More]
Cereal Milk Ice Creams - Marble Slab Creamery Now Offers a Limited Cereal Milk Flavor & Shake
SCORE 7.3
This Year and Warm 413 Clicks Pub: May 30, 18
Cereal Milk Ice Creams
Marble Slab Creamery Now Offers a Limited Cereal Milk Flavor & Shake
For a limited time this summer, Marble Slab Creamery is offering an all-new Cereal Milk Ice Cream flavor and Cereal Milk Shake in collaboration with MaggieMoo’s Ice Cream and Treatery.... [More]
Breakfast-Inspired Ice Cream Flavors - The Newest Baskin-Robbins Flavor Tastes Like Cereal Milk
SCORE 1.7
Untested 239 Clicks Pub: Aug 2, 16
Breakfast-Inspired Ice Cream Flavors
The Newest Baskin-Robbins Flavor Tastes Like Cereal Milk
The newest Baskin-Robbins flavor is inspired by an unusual breakfast item that has risen to popularity among adventurous foodies. In addition to featuring bits of actual cereal, the new ice cream... [More]
Whimsical Boozy Milkshakes - Milk Bar at The Cosmopolitan Offers a Fitting Drink for Las Vegas
SCORE 1.6
Untested 291 Clicks Pub: Jan 25, 17
Whimsical Boozy Milkshakes
Milk Bar at The Cosmopolitan Offers a Fitting Drink for Las Vegas
Since the new Milk Bar at The Cosmopolitan is located along the Vegas Strip, it makes sense that it should offer some extravagantly fun menu options. Milk Bar restaurants have been gaining... [More]
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