For a limited time this summer, Marble Slab Creamery is offering an all-new Cereal Milk Ice Cream flavor and Cereal Milk Shake in collaboration with MaggieMoo's Ice Cream and Treatery.
Cereal Milk Ice Cream is being introduced as a "nostalgic combination of yellow cake batter and marshmallow flavors" and it is one that pairs well with cereal and marshmallow add-ons. As such, the Cereal Milk Shake is made with a blend of Cereal Milk Ice Cream and Froot Loops, and is topped with even more whole pieces of the colorful, fruity breakfast cereal.
To enhance the ways that consumers may enjoy these breakfast-inspired ice cream treats, Marble Slab is also introducing special Birthday Confetti Waffle Cones.
Why This Trend Is Growing
- Cereal Milk Ice Cream
- Disruptive innovation opportunity: Develop new flavors and combinations of cereal milk ice cream to attract nostalgic consumers.
- Collaborative Partnerships
- Disruptive innovation opportunity: Form collaborations between ice cream shops and cereal brands to create unique cereal milk ice cream flavors.
- Novel Ice Cream Toppings
- Disruptive innovation opportunity: Invent creative and visually appealing cereal and marshmallow add-ons to enhance the overall ice cream experience.
Industries Being Reshaped
- Ice Cream Industry
- Disruptive innovation opportunity: Explore the use of cereal milk as a base ingredient to create new and unique ice cream flavors.
- Cereal Industry
- Disruptive innovation opportunity: Partner with ice cream shops to develop exclusive cereal flavors that can be used in cereal milk ice cream.
- Food Packaging Industry
- Disruptive innovation opportunity: Design innovative packaging solutions that allow for the easy combination of cereal and ice cream in a single product.
