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Sugar-Free Savory

Savory food products highlight their sugar-free ingredients

Implications - Though the term "sugar-free" is commonly touted on traditionally sweet food and beverage products, the use of sugar in savory packaged dishes and condiments is just as common – a fact which brands are now aiming to reverse. This shift evokes the positive perceptions associated with the term "sugar-free," enhancing the perception of nutrition in the products for health-minded consumers.

Workshop Question - What could your brand borrow from adjacent industries/companies in order to enhance the perception of its products/services?
SCORE 3.7
Popularity
Activity
Freshness
Megatrends
Patterns
29,264 Total Clicks
Aug 17 - Jun 18
This Year and Untested
LifestyleFoodHealth
Featured Examples
Sugar-Free Meat Snacks - The Ember Biltong Snacks are Crafted with 100% British and Irish Beef
SCORE 6
This Year and Warm 597 Clicks Pub: Apr 10, 18
Sugar-Free Meat Snacks
The Ember Biltong Snacks are Crafted with 100% British and Irish Beef
The Ember bitlong snacks have been introduced by the brand as a new high-protein food product that will offer consumers a delicious way to satisfy their craving for meat. The jerky snacks come in... [More]
Zero-Sugar Marinating Sauces - Blend Bros Makes Flavorful, Globally Inspired Sugar-Free Sauces
SCORE 3
Mild 373 Clicks Pub: Nov 28, 17
Zero-Sugar Marinating Sauces
Blend Bros Makes Flavorful, Globally Inspired Sugar-Free Sauces
Blend Bros makes a range of sugar-free sauces that aim to satisfy consumers who are looking for a guilt-free eating experience. The four no-sugar flavors produced by Blend Bros include Smoky BBQ,... [More]
Cocktail-Inspired Lollipops - Dardimans Makes Lollipop Sets in Flavors Like Bloody Mary & Margarita
SCORE 3.3
Mild 252 Clicks Pub: Jan 26, 18
Cocktail-Inspired Lollipops
Dardimans Makes Lollipop Sets in Flavors Like Bloody Mary & Margarita
There are many lollipop products that are formulated and branded for kids, but Dardimans targets a different audience entirely with its packaged lollipop sets. Dardimans makes a trio of non-... [More]
Sugar-Free Meat Products - The New Niman Ranch No Sugar Line Focuses on Consumer Preferences
SCORE 2.4
Untested 267 Clicks Pub: Feb 1, 18
Sugar-Free Meat Products
The New Niman Ranch No Sugar Line Focuses on Consumer Preferences
A growing number of consumers are practicing diets that do away with sugar intake, which is increasing the need for new products like the Niman Ranch No Sugar Line. The new line of meat products... [More]
Uncured Sugar-Free Bacon - The Applegate Naturals No Sugar Bacon is Paleo-Friendly
SCORE 1.5
Untested 167 Clicks Pub: Aug 17, 17
Uncured Sugar-Free Bacon
The Applegate Naturals No Sugar Bacon is Paleo-Friendly
The Applegate Naturals No Sugar Bacon comes as a new product that is made without the use of added ingredients to keep it as simple and delicious as possible. The bacon is made from meat that doesn&#... [More]
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