Brands are launching health-focused wearables with self-charging capabilities
Trend - Companies in the healthcare and fitness space are launching updated wearable technology that does not require charging. Powered by the surrounding environment or the user's body, these devices contribute to the seamless monitoring of health and wellness.
Insight - Even though contemporary consumers are often overwhelmed with today's demanding environment, which permeates both their personal and professional lives, individuals like to keep tabs on their health and be informed. Motivated either through necessity or desire, consumers look to the tech industry for solutions as many have confidence in the precision and convenience technology can offer. Given their busy lifestyle, individuals seek devices that will afford them a seamless experience, without requiring too much time for setup or maintenance.
Insight - Even though contemporary consumers are often overwhelmed with today's demanding environment, which permeates both their personal and professional lives, individuals like to keep tabs on their health and be informed. Motivated either through necessity or desire, consumers look to the tech industry for solutions as many have confidence in the precision and convenience technology can offer. Given their busy lifestyle, individuals seek devices that will afford them a seamless experience, without requiring too much time for setup or maintenance.
Workshop Question - How might your brand build a more seamless experience of a product/service?
Trend Themes
1. Self-charging Wearables - Wearable technology that is powered by the surrounding environment or the user's body creates a seamless experience for users, without requiring too much time for setup or maintenance.
2. Holistic Health Tracking - Continuous health-tracking technologies could enable wearable devices to be worn continuously without any data-tracking interruptions to provide users with truly holistic health tracking capabilities.
3. Battery-free Devices - Expertly engineered hardware such as smartphone-powered thermoeters and wearable nanotech devices could eliminate the need for conventional drugstore solutions and the need to frequently recharge.
Industry Implications
1. Wearable Technology Industry - The self-charging and continuous health-tracking technologies are prime opportunities for the wearable technology industry to disrupt the market and offer innovative solutions.
2. Healthcare Industry - The potential for battery-free and continuous health-tracking devices has emerged as a disruptive innovation that could create new opportunities for the healthcare industry.
3. Smartphone Accessory Industry - The rise of battery-free devices, such as the smartphone-powered thermometer, is a disruptive innovation that could greatly impact the smartphone accessory industry.
