SAMPLE CONSUMER INSIGHTS - Subscribe to access 5,951 more

Economical Parenting

Pro-Millennial parents who are still in debt opt for value-focused parenting

Implications - Having gone through post-secondary education during the recession, Millennials have accumulated a fair amount of debt. This adds conflict to their transition into parenthood. As a response, services that are more economical in their approach to baby products are well received. In stark contrast to "budget-conscious" services, these focus on giving the Millennial more bang for their buck, enabling a happy balance between aesthetic-friendly services, and those that offer savings.
SCORE 6.3
Popularity
Activity
Freshness
Megatrends
Patterns
107,470 Total Clicks
Oct 15 - Oct 17
New and Average
LifestyleLifeLife-StagesBabies
Featured Examples
Cardboard Baby Cribs - This Flatpack Baby Crib Saves Space and Could Help Save the Environment
SCORE 9.2
This Quarter and V. Hot 3,005 Clicks Pub: Jul 20, 17
Cardboard Baby Cribs
This Flatpack Baby Crib Saves Space and Could Help Save the Environment
Baby cribs often tend to be rather cumbersome and heavy, which is why Romania-based product designer Nicolae Baciu decided to switch things up by designing an innovative new flatpack baby crib that... [More]
Water-Saving Baby Baths - The 'BabyDam' Bathtub Divider Instantly Creates a Baby Bath in an Instant
SCORE 7.8
This Year and Hot 1,838 Clicks Pub: May 11, 17
Water-Saving Baby Baths
The 'BabyDam' Bathtub Divider Instantly Creates a Baby Bath in an Instant
Many parents take to giving young babies a bath in the bathroom or kitchen sink, so the ‘BabyDam’ bathtub divider is intended to offer a way to help create the optimal tub using your... [More]
Child Crowdfunding Platforms - Sow Plants Seeds When It Comes to Financial Literacy For Kids
SCORE 2.6
Mild 435 Clicks Pub: Jan 20, 16
Child Crowdfunding Platforms
Sow Plants Seeds When It Comes to Financial Literacy For Kids
Instead of using toys, you can utilize this new crowdfunding site as a long-term tool when it comes to financial literacy for kids. Currently in beta, Sow hopes to move away from unwanted gifts... [More]
Infant-Oriented Lending Libraries - These Libraries Rent Out Gently Used Baby Equipment
SCORE 2.1
Untested 139 Clicks Pub: Oct 11, 15
Infant-Oriented Lending Libraries
These Libraries Rent Out Gently Used Baby Equipment
‘London’s Sling Libraries’ are now giving parents the opportunity to rent out gently used baby equipment. Baby gear is extremely expensive and many parents are hesitant to invest in... [More]
Recycled Baby Clothing - Vigga Creates a Circular Economy for Baby and Maternity Clothes
SCORE 4
New and Average 28 Clicks Pub: Oct 5, 17
Recycled Baby Clothing
Vigga Creates a Circular Economy for Baby and Maternity Clothes
Parents always talk about how kids grow up so fast, but Vigga was one of the first companies to recognize that those comments aren’t nostalgic salvos about the passage of time — they’... [More]
Related Trend Reports & Custom Market Research
Quantcast