Category
Tech
Delegated Interfaces
Trend cluster
Category
Interactive
Duvet
Duvets and mattresses are coming with incorporated tech features.
4.2
Trend score
Trend
What is the Interactive Duvet trend?
Interactive Duvet: With technology now permeating essentially every aspect of consumers' lives, it is only fitting that it has now entered people's bedding. From smart duvets that can arrange themselves or adjust to temperature preferences, to voice-controlled mattresses, these innovations are the next evolution of targeted technology in the home. This emerging shift functions as a highly specific extension of the growing use of tech in self-care, in the realms of both mental and physical health.
Trend themes
Themes within the Interactive Duvet trend
Three behaviours holding the trend together01
Smart Bedding
Advances in technology have allowed for bedding to be equipped with smart features such as self-inflating mattresses, temperature control, and voice activation.
02
Climate-Controlled Bedding
Climate-controlled bedding is a rapidly-growing trend that provides a more comfortable sleeping environment by regulating temperature and moisture levels.
03
Self-Care Technology
Innovations in self-care technology are expanding to include products that enhance rest and relaxation, making it possible for people to improve their mental and physical health from the comfort of their own beds.
Industry implications
What the Interactive Duvet trend means for industry
Where the trend changes the playbookFor
Home Goods
Companies that produce home goods, such as bedding and mattresses, have the opportunity to incorporate new technology to provide more comfort and convenience for consumers.
For
Health and Wellness
As technology advances, the health and wellness industry can utilize new innovations to enhance self-care and promote better sleep quality for consumers.
For
Consumer Electronics
Consumer electronics companies can explore the incorporation of smart technology into household items like bedding, taking advantage of the trend towards connected devices and home automation.
Workshop question
How can your brand integrate its offerings into highly targeted packages to enhance consumers' lives, or their interactions with the products/services?
Trend signals
Trend signals for Interactive Duvet
Trend score 4.2 out of 10, from popularity 63%, activity 54%, freshness 8%.
Popularity63%
Activity54%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Interactive Duvet trend
5 featured examples from Mar 1, 2016 to Sep 15, 2017CategoryArt & Design
Voice-Controlled Mattresses
Eight's Smart Mattress Collection is Now Compatible with Amazon Alexa
The integration of voice-controlled mattresses aligns with the home automation industry, providing a convenient and seamless sleep experience within a smart home ecosystem.
CategoryArt & Design
Self-Inflating Sleeping Bags
The Bundle Bed is a Sleeker Version of a Sleeping Bag made for Travel
The Bundle Bed caters to outdoor camping and adventure enthusiasts, making it a valuable product for companies in the outdoor gear and equipment industry.
CategoryTech
Self-Making Duvets
The SMARTDUVET Automatically Makes Beds
Development of automated home appliance devices such as SMARTDUVET
CategoryArt & Design
Durable Climatized Bedding
The Brooklinen Classic Hardcore Sheet Set Stays Cool On Each Side
Opportunity for disruptive innovation: Incorporate advanced textiles and smart technologies into bedding manufacturing processes to create innovative and high-performance products.
CategoryArt & Design
Temperature-Controlled Duvets
This Smart Bedding Offers Heating on Cooling on Both Side of the Bed
Opportunity for innovation in the bedding and home decor industry, specifically in creating smart bedding systems.
