Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Amazon's Private-Label 'Meraki' Offers Classic Styles & Quality Fabric

 - Jun 21, 2018
References: amazon & retailgazette
Amazon now sells more than 70 private-label brands, a handful of which are its own-label designs and in the realm of fashion—to add to the options it offers in streetwear and red carpet-inspired occasionwear, Amazon is now introducing 'Meraki.'

Meraki offers fashion design with a focus on clean lines, timeless silhouettes and quality fabric, making for effortlessly stylish and easy-to-wear pieces to add plenty of versatility to one's wardrobe. This new private-label fashion brand from Amazon offers wardrobe essentials for both men and women, including everything from bomber jackets and cropped trousers to basic t-shirts.

With everything from pet food to baby products, Amazon is on track to dominate the private-label market by satisfying niche consumer interests and making it as easy as possible to shop for essentials online.