Supportive Cosmetics

Cosmetic brands seek to empower individuals with cancer

Implications - Makeup has long been an effective tool in helping cancer patients through some of the self-esteem issues that arise from the treatments associated with their illnesses, and cosmetic brands are taking hold of that fact to offer products and services that specifically cater to these individuals. This shift is particularly important – as services outside of those in the medical field that cater to cancer patients tend to be limited – and functions as a continuation of brands' desire to personalize their offerings.
SCORE 5.1
Popularity
Activity
Freshness
Megatrends
Patterns
33,974 Total Clicks
Oct 16 - Oct 17
Recent and Untested
Featured Examples
Mustache-Celebrating Lipsticks - The Bite Beauty Mauvember Lipstick Supports a Good Cause
SCORE 5.3
This Year and Warm 468 Clicks Pub: Nov 2, 16
Mustache-Celebrating Lipsticks
The Bite Beauty Mauvember Lipstick Supports a Good Cause
While Movemeber is often seen as an occasion for men to raise awareness about prostate and testicular cancer, Bite Beauty is helping women join the cause with its cleverly named Mauvember Lipstick.... [More]
Awareness-Raising Cosmetics - Atiqa Odho Cosmetics' is Selling a Special Breast Cancer Awareness Set
SCORE 2.9
This Year and Mild 310 Clicks Pub: Oct 28, 16
Awareness-Raising Cosmetics
Atiqa Odho Cosmetics' is Selling a Special Breast Cancer Awareness Set
Pakistani actress Atiqa Odho recently expanded her cosmetics brand with a new pink-hued set that celebrates Breast Cancer Awareness Month. Not only does the new collection gives consumers a fun way... [More]
Cancer Patient Beauty Classes - Sephora is Introducing 'Brave Beauty' Classes for Confidence
SCORE 3.7
This Year and Mild 244 Clicks Pub: Mar 25, 17
Cancer Patient Beauty Classes
Sephora is Introducing 'Brave Beauty' Classes for Confidence
Last year, Sephora announced that it would be holding ‘Classes for Confidence’ to help inspire fearlessness in those facing major life transitions. Now, one of the newest classes in the... [More]
Nourishing Dark Skin Sunscreens - The New Bolden Sunscreens Cater to Those with Deeper Complexions
SCORE 3.7
This Year and Mild 97 Clicks Pub: Jun 15, 17
Nourishing Dark Skin Sunscreens
The New Bolden Sunscreens Cater to Those with Deeper Complexions
This new Bolden sunscreen was created in reaction to the brand’s realization that there’s not nearly enough protective products on the market for those who have darker skin tones. Due to... [More]
Quantcast