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Supportive Cosmetics

Cosmetic brands seek to empower individuals with cancer

Implications - Makeup has long been an effective tool in helping cancer patients through some of the self-esteem issues that arise from the treatments associated with their illnesses, and cosmetic brands are taking hold of that fact to offer products and services that specifically cater to these individuals. This shift is particularly important – as services outside of those in the medical field that cater to cancer patients tend to be limited – and functions as a continuation of brands' desire to personalize their offerings.
Workshop Question - How can your brand promote important causes, particularly by catering to underserved communities?
3.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
59,720 Total Clicks
Date Range:
Oct 16 — Oct 17
Trending:
Average

Featured Examples

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