Ideas
Explore the world's #1 largest database of ideas and innovations, with over 500,000 inspiring examples.
Trend Reports
Discover why 900 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 250,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 900 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 250,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our FREE Virtual events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 500,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,457 more

Dietetic Dessert

Desserts made from vegetables reframe indulgence as part of a healthy lifestyle

Implications - Consumers are pressured to live healthy lifestyles everywhere they turn, but avoiding all indulgence is a Sisyphean quest. Rather than succumbing to guilt after every dietary transgression, brands have introduced vegetable desserts that quell indulgent pangs without also inducing shame. Appeals to a healthy lifestyle through the lens of indulgence help brands to connect with consumers through multiple channels of desire.
Workshop Question - What is the "vegetable" (i.e. the necessary but unappealing interaction) in your brand's relation to consumers? How can you reframe that as something desirable?
3.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
65,694 Total Clicks
Date Range:
Jun 17 — Oct 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

Related Examples

Flavorful Healthy Ingredient Snacks
Flavorful Healthy Ingredient Snacks
The Well&Truly Snacks are Low in Calories and Natural
Celebrity-Themed Japanese Snacks
Celebrity-Themed Japanese Snacks
Umaibo Nicolasticks are Branded With Nic Cage's Visage
Crispy Cookie Dessert Snacks
Crispy Cookie Dessert Snacks
The Almondina Toastees are Made with Non-GMO Ingredients
Rosemary Popcorn Snacks
Rosemary Popcorn Snacks
The Newest Smartfood Delight Flavor is Herb-Based
Breaded Avocado Snacks
Breaded Avocado Snacks
Farm Rich's Avocado Slices are Covered in a Crispy Coating
Puffed Pasta Snacks
Puffed Pasta Snacks
The Vintage Italia Bow Tie Pasta Chip Snacks are Crunchy and Satisfying
Hotel Check-in Cookie Snacks
Hotel Check-in Cookie Snacks
Homefree Cookies will Be Served at Select DoubleTree by Hilton Hotels
Artisan Meat Snack Packs
Artisan Meat Snack Packs
The Columbus Craft Meats Snack Line Contains Premium Meats and Cheese
Mature Adult Cheese Snacks
Mature Adult Cheese Snacks
The unearthed Olives with Red Fox Cheese Snack is Adult-Focused
Blended Agave Syrups
Blended Agave Syrups
Madhava's Organic AgaveFIVE Features Agave, Monk Fruit and Stevia
Heat-Resistant Popsicles
Heat-Resistant Popsicles
These Sweet Ice Cream Treats Won't Melt in the Sun
Complementary Ice Cream Collections
Complementary Ice Cream Collections
Jeni's Pairings Collection is to Be Eaten with Pies & Cakes
Dog-Friendly Dessert Bars
Dog-Friendly Dessert Bars
Jeni's is Launching an Ice Cream Social Event for Dogs
Agave-Sweetened Popsicles
Agave-Sweetened Popsicles
Goodpop's Watermelon Popsicles are Naturally Sweetened with Agave
Triple-Layered Fruit Bars
Triple-Layered Fruit Bars
Pure Organic's Layered Fruit Bars are Made from Organic Fruit Purees
Nutritious Baby Food Baskets
Nutritious Baby Food Baskets
Piccolo Curates Healthy Food Puches for Infants
Healthy Single-Serve Pizzas
Healthy Single-Serve Pizzas
PizzaExpress' Healthier Pizza Range Includes a Portion for One
Seawater-Based Gazpacho
Seawater-Based Gazpacho
Seawater's Mediterranean Vegetable Gazpacho is Rich in Minerals
Plant-Based Oil Spreads
Plant-Based Oil Spreads
I Can't Believe It's Not Butter! is Available in an 'It's Vegan' Version
Vegan-Friendly Italian Dishes
Vegan-Friendly Italian Dishes
This Recipe for Seitan Parmigiana Uses Only Plant-Based Ingredients
Beauty-Boosting Popsicles
Beauty-Boosting Popsicles
These Beauty Pops Recipes Will Keep You Cool and Pretty This Summer
Vegetarian Cauliflower Wings
Vegetarian Cauliflower Wings
WaterCourse Foods Offers a Vegetable Alternative to Chicken Wings
Ice Cream-Filled Watermelons
Ice Cream-Filled Watermelons
Tokyo's Dominique Ansel Bakery is Selling 'What-a-Melon Soft Serve'
Vegetable-Based Paleo Snacks
Vegetable-Based Paleo Snacks
Innate's Food Products are Based in Natural, Nutritious Ingredients
Summery Alcohol-Infused Popsicles
Summery Alcohol-Infused Popsicles
FrutaPop Offers Ice Treats in a Range of Flavors
Marshmallow Cereal Milkshakes
Marshmallow Cereal Milkshakes
For a Limited Time, Burger King is Offering a Lucky Charms Shake
Customizable Sundae Kits
Customizable Sundae Kits
For Father's Day, Jeni's is Launching a Build Your Own Sundae Collection
Deceptively Toxic Popsicles
Deceptively Toxic Popsicles
These Student-Created Popsicles are Made Out of Sewage
Popsicle-Themed Lip Tints
Popsicle-Themed Lip Tints
The ETUDE HOUSE Lip Tints Have a Summery Inspiration
3D-Printed Popsicles
3D-Printed Popsicles
Pixsweet Helps Consumers Create Their Own 3D Popsicle Designs
Cheese-Flavored Popsicles
Cheese-Flavored Popsicles
Akagi Nyugyo is Now Making Frozen Desserts That Taste Like Cream Cheese
Novelty Popsicle Flavors
Novelty Popsicle Flavors
Van Holten’s Pickle Popsicles are a Delicious Treat Targeting Athletes
Chewy Candy Popsicles
Chewy Candy Popsicles
Confectionery Company Morinaga is Making Candy-Inspired Popsicles
Alcohol-Infused Frozen Desserts
Alcohol-Infused Frozen Desserts
'POPS' Puts a Twist on a Classic Treat with its Alcoholic Ice-Pops
Botanical Wine Ice Creams
Botanical Wine Ice Creams
Jeni's Newest Ice Cream Pints Celebrate Mother's Day
Cocoa Curry Ice Creams
Cocoa Curry Ice Creams
This Ice Cream Flavor Fron Jeni's Pairs Cocoa and Curry
Popsicle-Shaped Cake Bars
Popsicle-Shaped Cake Bars
Giovane Café's 'Cake Bars' Introduce Cake-on-a-Stick
Thai Peanut Ice Creams
Thai Peanut Ice Creams
This Frozen Dessert from Jeni's Boasts a Unique Asian Ice Cream Flavor
Collaborative Donut Menus
Collaborative Donut Menus
The Standard's Alma Restaurant is Showcasing Treats by Guest Chefs
Gourmet Popsicle Shops
Gourmet Popsicle Shops
'The Pop Parlour' Serve Up Artisan Ice Pops in Orlando
Potato Pastry Ice Creams
Potato Pastry Ice Creams
This Sweet Potato Dessert Flavor Includes Chocolate and Pastry Pieces
Thai Pumpkin Ice Creams
Thai Pumpkin Ice Creams
This Jeni's Ice Cream Flavor Tastes of Thai Curry and a Seasonal Gourd
Healthy Popsicle Fruit Slicers
Healthy Popsicle Fruit Slicers
The Pepo Forest Watermelon Slicer is a Fun Way to Cut the Fruit
Environmental Awareness Popsicles
Environmental Awareness Popsicles
This Global Warming Awareness Concept Uses Melting Food
Caffeinated Adult Popsicles
Caffeinated Adult Popsicles
The Brewla Ice Pops are Made Using Organic Milk and Cold Brew Coffee