Companies are launching more apps specifically designed for desktop users
Trend - Companies are increasingly creating apps specifically designed to be used on a desktop, including apps for audio customization, social media, and organizational tools. The desktop-centric design empowers users with more functional capabilities when compared to their mobile counterparts.
Insight - Shifting social norms and advancements in technology have led more consumers to work remotely, and as a result, consumers are prioritizing apps that feature more functionality than what streamlined mobile devices typically offer. Additionally, these apps are being released at a time when people are now required to be indoors and consequentially spend more time on their computers for work and recreation alike.
Insight - Shifting social norms and advancements in technology have led more consumers to work remotely, and as a result, consumers are prioritizing apps that feature more functionality than what streamlined mobile devices typically offer. Additionally, these apps are being released at a time when people are now required to be indoors and consequentially spend more time on their computers for work and recreation alike.
Workshop Question - How can your organization better offer more functional products and services?
Trend Themes
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Desktop-focused App Development — Companies are designing more apps specifically for desktop users.
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Increased Integration with Desktop Platforms — Applications are becoming more integrated with desktop and web browsers.
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Desktop Audio Customization Platforms — Apps are being developed for audio customization specifically for desktop users.
Industry Implications
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Software Development — There is an opportunity for software developers to create more desktop-focused applications with increased functionality.
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Communication Technology — Communication improving tech like messenger apps can be made more compatible with desktop devices.
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Workplace Productivity — Productivity tools like organizational and audio customization apps can target desktop users.
