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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,543 more

Food Charity

The food and beverage industry aims to support people amidst the COVID-19 crisis

Trend - Brands within the food and beverage space are aiming to reduce the impact of COVID-19 on communities by contributing in various ways. Whether it's shifting production to create hygiene products, donating to relief efforts or trying to improve community morale, these brands are looking to do their part in reducing consumer stress in unprecedented times.

Insight - The mental, physical and economic uncertainties people are currently facing have had an impact in a number of ways. Consumers are dealing with illness or setbacks to their mental health, and many are struggling financially as lay-offs and suspensions to the economy take their toll. Though branded intervention isn't a cure-all, people are looking for both small and large ways to either support others, or to receive the support they need--and brands facilitating that process leave an impression.
Workshop Question - How could your brand contribute to COVID relief efforts?
7.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
31,044 Total Clicks
Date Range:
Mar 20 — Apr 20
Trending:
Fresh and Warm
Consumer Insight Topics:

Featured Examples

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