Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Virtual Events (NEW!)
Stream our World Summit content from the comfort of your home.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,638 more

Geolocation Initiative

Mobile apps are being deployed as a way to reward users for staying at home

Trend - Physical distancing is emphasized as essential during the COVID-19 outbreak and many brands are launching helpful and accessible tools that will motivate consumers to be more mindful in their interactions. Deployed in the form of mobile applications, these new apps and features track user location and send out rewards to those who remain at home.

Insight - As cabin fever sets in, consumers are finding it increasingly difficult to stay at home during the COVID-19 outbreak. Torn between a desire to go outside and knowledge of the safety concerns associated with doing so, many are looking to ease the tension while being socially responsible. This is often tied to a need to soothe feelings of restlessness, while daily routines are being accommodated to meet the demand of the current climate.
Workshop Question - What incentive can your brand offer to get consumers through a difficult time?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 33 Examples:
35,722 Total Clicks
Date Range:
Mar 20 — May 20
Trending:
This Quarter and Untested
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

Related Examples

Charitable Mobile Puzzle Games
Charitable Mobile Puzzle Games
OnePlus Introduced the Competitive Crackables 2.0 Mobile Game
Bad Haircut Cookie Discounts
Bad Haircut Cookie Discounts
The Cookies for Quarantine Cuts Deal Gives Discounts for Bad Haircuts
AR-Powered Installation Exhibitions
AR-Powered Installation Exhibitions
New KAWS Installations are Spotlighted in EXPANDED HOLIDAY
play_circle_filled AR Currency Scanning Filters
AR Currency Scanning Filters
The New Snapchat Filter Encourages Users to Donate to COVID-19 Relief
Organic Cloth Mask Productions
Organic Cloth Mask Productions
etee is Producing Cloth Masks to Donate to Frontline Workers
Charitable Hemp Balm Donations
Charitable Hemp Balm Donations
Forest Remedies is Donating Soothing Balms to Healthcare Workers
Artist-Supporting Pandemic Apps
Artist-Supporting Pandemic Apps
Stereotheque's 'CovidAid' App Supports Creatives During Covid-19
Charitable Quarantine Wines
Charitable Quarantine Wines
Ashton Kutcher and Mila Kunis Created a Quarantine Wine for Charity
Washable Antimicrobial Face Masks
Washable Antimicrobial Face Masks
The Atoms Everyday Mask Works for Up to 30 Washes
Fashion Label-Made Face Masks
Fashion Label-Made Face Masks
Lacoste Emolyees are Creating Reusable Face Masks during COVID-19
Maintaining Routine During Uncertainty
Maintaining Routine During Uncertainty
Routines by Care/of is an App That Celebrates Wellbeing
Small Business Gift Boxes
Small Business Gift Boxes
The Happy Box from Ribett Features a Selection of Goods from Local Shops
Wearable Workplace Safety Devices
Wearable Workplace Safety Devices
Proxxi Created a Wearable Gadget for Workplace Distancing
Work-from-Home Card Rewards
Work-from-Home Card Rewards
Brex Introduces New Features to Its Card for Startups Amid COVID-19
Vacation Travel Vouchers
Vacation Travel Vouchers
Pointers Travel is Offering Discounted Travel Vouchers Amid COVID-19
Charitable Statement Earrings
Charitable Statement Earrings
Jennifer Louiselle's Stay Home Earrings Raise Funds for Nurses
Virus-Related Hospitality Resources
Virus-Related Hospitality Resources
The Hotels Network Launched a Series of Best Practices
Branded Hospitality Support
Branded Hospitality Support
Hospitality Net Launched a Survival Guide for the Hospitality Industry
Hotel-Branded Virtual Events
Hotel-Branded Virtual Events
Marriott International Launched Engaging At-Home Experiences
Isolation-Friendly Travel Campaigns
Isolation-Friendly Travel Campaigns
Club Med Pivots Marketing Efforts Amid the COVID-19 Crisis
Charitable Pandemic-Related Initiatives
Charitable Pandemic-Related Initiatives
AIR MILES Commits Up To $1 Million to Support Canadians
Sportswear Brand-Made Medical Shields
Sportswear Brand-Made Medical Shields
Nike Face Shields are Being Produced to Fight COVID-19
Co-Created Charity Gins
Co-Created Charity Gins
Salcombe Gin is Co-Creating Expressions with Fans on Social Media
Virus Control Park Apps
Virus Control Park Apps
The Disney Experience App Encourages Good Hygiene Practices
Premium Plant-Based Patties
Premium Plant-Based Patties
Woolworths' Spinach, Sweetcorn and Butter Bean Burger is Diet-Friendly
Optimizing Internet Service Amid Disruption
Optimizing Internet Service Amid Disruption
An Interview with Jason Cowan, CEO of FibreStream
Eco-Friendly Shower Filters
Eco-Friendly Shower Filters
Klean is an Aluminum Tool That's Supports Smart Showers & Self-Care
Acoustically Enhanced Pop-Up Experiences
Acoustically Enhanced Pop-Up Experiences
BAUX's the Temple of Sound is Impressively Functional
Curated DIY Content Apps
Curated DIY Content Apps
Pinterest Added a Today Tab to Show Customized Content and COVID-19 Info
Probiotic CBD Skincare
Probiotic CBD Skincare
KOVO Essentials Skincare Combines CBD, Probiotics & Natural Botanicals
Millennial-Targeted Hair Loss Products
Millennial-Targeted Hair Loss Products
Keeps is Offering Customers 50% Off Its Tailored Products
Global Design Label Competitions
Global Design Label Competitions
GIANNI is Launching the HOME IS WHERE THE HEART IS Competition
Gin-Based Hand Sanitizers
Gin-Based Hand Sanitizers
58 Gin Distillery Made an Alcohol Hand Sanitizer for the Benevolent Ball