In an effort to combat the growth of online shopping, a number of brick-and-mortar stores have transformed into multipurpose retail spaces. Whether it letting customers test out products directly in the store or providing them with professional services, these hybrid retail concepts are transforming the traditional shopping experience.
One of the most unique ways that brands are making their stores more interactive is by offering complementary services that consumers are likely to use in conjunction with the products they buy. For instance, Coach set up a series of customization kiosks in its stores to offer post-purchase customization. Similarly, Nudie Jeans has an in-house workshop for repairing, altering or customizing denim on-site.
However, not all brands offer in-store services that are directly related to their products. Indeed, many multipurpose retail spaces are outfitted with lounges, cafes and restaurants instead of complementary services. While not directly related to the brand, these kinds of in-store features help to provide a more relaxing and enjoyable shopping experience for consumers.
24 Multipurpose Retail Spaces
From Handbag Personalization Kiosks to Camera Shop Galleries:
Katherine Pendrill — May 28, 2016 — Business
25
Hybrid Coffee Bars
All That is Solid's Cafe Interior Design Suits a Range of Needs
24
Industrial Antique Stores
Chicago's 'Salvage One' Doubles as an Antique Store and Event Venue
23
High-Fashion Art Malls
Shanghai K11 Displays Contemporary Art Alongside Retail Stores
22
Pampering Clothing Stores
The Newest Oasis Store Pairs Fashion with Beauty, Food and Beverages
21
Camera Shop Galleries
This Leica Store in California Features Minimal Fixtures
20
Hybrid Beauty-Bakery Stores
L’Occitane and Pierre Hermé Created a Shared Store Space
19
Handbag Personalization Kiosks
Coach Has Debuted a 'Craftsmanship Bar' Flagship Retail Concept
18
Beauty Subscription Shops
Birchbox's Subscription Service Experience Now Takes the Form of a Shop
17
Bookstore Brand Bars
Four New Barnes and Noble Stores Will Feature Bar Spaces
16
Retail Healthcare Facilities
RediClinic Operates Walk-In Clinics Inside H-E-B Stores
15
Luxury Auto Retail Lounges
Casa Maserati in Milan is a Clubhouse-Like Hybrid Retail Experience
14
Hybrid Bistro-Sneaker Shops
KNOCK Kitchen & Kicks Combines a Love of Good Food and Sneakers
13
Communal Retail Shops
'Cornerstore' Houses Its Retail and Textile Production in One Space
12
Grocer-Hosted Fitness Classes
Waitrose Now Offers In-Store Yoga Classes for Its Shoppers
11
Multipurpose Shoe Store Interiors
This Kith Store Has a Cereal Bar, Elite Footwear Displays & More
10
Museum Lifestyle Shops
This Singapore Museum Opened a Multipurpose Space Called 'Gallery & Co'
9
Immersive Furniture Stores
Roman and Williams Guild Combines with a Restaurant to Sell Furnishings
8
Experiential Surf Shops
This Casual Surf & Skate Shop Features an In-House Coffee Shop
7
Hybrid Tile Stores
Topps Tiles' Shop Channel the Feel of a Boutique and Function of a Warehouse
6
Denim Repair Boutiques
Nudie Jeans' Denim Shop in NYC Doubles as a Repair Station
5
In-Store Co-Working Stations
Staples is Introducing Office Sharing Within Its Retail Locations
4
In-Store Legwear Galleries
Wilford's Berlin Store Features a Legwear Gallery Inside
3
Personalized Lounge Wear Pop-Ups
Amazon's Holiday Pop-Up Features a Unique Monogramming Station
2
Multi-Tiered Electronics Shops
This Experimental Store is Divided into Various Interactive Spaces
1
Motorcycle Shop Coffee Bars
'Jane Motorcycles' Sells Parlor Coffee Alongside Bikes and Gear
Related Ideas
Indoor Apartment Swimming Pools
Fernanda Marques Incorporated a Whole Pool in an Existing Duplex
Hybrid Cannabis Lifestyle Brands
Toronto's Tokyo Smoke Combines Cannabis, Coffee and Fashion
Organic Hemp Underwear
The 'WAMA' Underwear is Breathable and Naturally Antimicrobial
Sublime Fashion Branding
Middle Sister's Brand Identity is Showcased in a Palette of Pastel Pinks
Futuristic Fashion Store Makeovers
Zara is Combining Online and Offline Retail in Its Stores
Naturally-Inspired Artistic Boutiques
Zak Ik Boasts a Wonderful, Natural and Immersive Environment
Virtual Reality Shopping Centers
Alibaba Buy+ is a Virtual Mall Showcasing the Company's Products
Hybrid Bike Shop Cafes
'The Wheelhouse' is a Bike Shop That Doubles as a Coffee Bar
Comfortable Minimalist Lingerie
Frank and Oak's Lingerie Line Features Subtle Colors
Reactive Mirror Fragments
This Mirror Responds to People as They Look into It
Interactive Coffee Bars
This Starbucks Coffee Bar Sparks Conversation About Coffee
Private Co-Working Communities
The Neuehouse Los Angeles Recently Opened in Hollywood
Retrospective Apple Exhibitions
This Apple Museum Collection is Inspired by Steve Jobs
Homey Co-Working Spaces
Communal Office 'Soho Works' Offers a Lounge and Cafe for Employees
Detailed Fairytale Interior Design
Emma Leth's Home is a Curious and Whimsical Wonderland
Furniture Store Wine Bars
'The Imperial' is an Orlando Bar Housed in an Old Furniture Shop
Warehouse-Inspired Concept Shops
E-Retailer Howdy's Store Envisions a "Futuristic Warehouse"
Yoga Store Coffee Bars
The Neat Café is Located Inside lululemon’s European Flagship Store
Summer Barbecue Burger Joints
The New Concept for Goody's Burger House Features an Indoor Patio
In-Mall VR Theme Parks
Landmark Entertainment is Releasing Its 'LIVE Centers' Across China
Upcycled Clothing Shops
The Empty Shop is a Traveling Secondhand Store That Benefits Non-Profits
Coffee-Farming Centers
The Hacienda Alsacia Visitor Center Offers Starbucks Fans a New Perspective
Unconventional Book Stores
The Tsutaya Book Apartment is a Clever Use of Space in Tokyo
Urban Co-Living Spaces
Startup 'WeWork' is Testing a New York Co-Living Building Called 'WeLive'
Minimalist German Boutiques
The Sunspel Store in Berlin Features Carefully Curated Displays
Stylish Hipster Santas
This Mall Santa Does Not Wear Traditional Christmas Garb
Aspirational Furniture Displays
This Furniture Store Visual Merchandising Imagines a Lifestyle
Sprawling Italian Food Markets
Eataly Munich is the Latest in the Empire's Growing List of Stores
Pastel Nightwear Collections
'Lazy Oaf' Released a Dreamy Loungewear Collection
Digital Flagship Beauty Stores
The New NYX New Jersey Store Has an Interactive Makeup Station
Glacier-Inspired Kitchen Islands
Snarkitecture Sculpts Furniture from Natural Formations
Upscale Indoor Food Markets
DekaMarkt's 'World of Food' is a Sophisticated Grocery Store Market
Pampering Clothing Stores
The Newest Oasis Store Pairs Fashion with Beauty, Food and Beverages
Leakproof Mens Undergarments
The PantyProp 'PropHim' Leakproof Underwear Blocks Odors
Pop Color Interior Designs
Colombo and Serboli Architecture Create Colorful Storage in Barcelona
Contemporary Department Store Makeovers
The KaDeWe Department Store is Set to Receive An Upgrade
Menstruation Management Trucks
THINX's PMS Truck Offers One-on-One Consultations
Neon-Clad Entertainment Districts
Las Vegas' Fremont Street Experience is a Multisensory Adventure
Polygon-Shaped Concept Cars
The United Nude Lo Res Concept Car Boasts a Futuristic Shape
Remodeled Co-Working Spaces
This Collaborative Office is Located in a Former Battery Factory
Localized Unisex Skincare Shops
The New Aesop Hanover Store is Inspired by the Frankurt Kitchen
Color-Accented Shoe Stores
The Little Stories Shop is Whimsical with Color and Arched Doorways
Airport Coffee Bars
The Sydney Airport is Now Home to a Joe & the Juice Cafe
Everyday Lingerie Collections
MeUndies' 'Everyday' Collection Emphasizes Comfortable, Simple Style
Parisian Sneaker Shops
The Sneakersnstuff France Location is an Elegant and Airy Boutique
In-Store Immersion Pods
The Bompas & Parr 'Taste Pod' Debuted a Thorntons Store in London
Ethereal Furniture Boutiques
The Betra Bak Furniture Store Boasts a Rustic, Dark Aesthetic
Castle-Like Furniture Stores
The New Knoll LA Store is Based on York Castle in Morocco
Stadium-Style Cafes
This New Starbucks Location in Las Vegas Features Communal Seating
Organic Supermarket Interiors
'The Green Atrium' Embodies the Kind of Lifestyle It Promotes
Grocery Store Coffee Kiosks
This Publix Supermarket Now Boasts a Starbucks Kiosk
Internet Terminal Tables
This Chain Now Offers Internet-Connected Charging Stations at Its Tables
Graffiti Artist-Inspired Pop-up Bars
Bar Basquiat is a Bar Dedicated to the Iconic American Artist
Gothic Footwear Boutiques
This Warsaw Store Boasts Church-Inspired Interior Architecture
Dynamically Designed Intimates
'Stance' Has Introduced a New Line of Intimates for Women
Futuristic Furniture Stores
Home Times Brings State-of-the-Art Tech to Furniture and Decor Retail
Philanthropic Fashion Brands
Nonich is Looking to Change the Perception of Luxury Fashion
Design-Forward Eyewear Flagships
Ace & Tate's Hamburg Flagship is Designed as a Maze
Palatial Designer Flagships
The Max Mara Beijing Store Has Opened in the Luxury Fashion District
Community-Focused Marketplaces
Orlando's 'Artegon Marketplace' is a Self-Described "Anti-Mall"
Grid-Themed Furniture Stores
This Modern Furniture Store is Designed Around Symmetry and Stacking
Gamified Retail Apps
'Gravy Live' Uses an 'HQ Trivia' Format to Help Brands Sell Products
Business Card-Inspired Sweaters
KM20 and Resort Corps Joined to Design a Promotional Garment
Collaborative Coffee Bars
The Barn Created an In-Store Coffee Bar with Uniqlo
Rustic Galleria Boutiques
This Moncler Boutique Recently Opened at Taipei 101 Mall
Color-Pop Home Decor
Lim + Lu Brighten Up This Living Space in Hong Kong with Vibrant Nuances
Local Organic Jeans
These Lean Dean Jeans are Made in the U.S. from 100% American Organic Cotton
Mix-and-Match Cereal Tastings
Nestle Cereals Has Launched a Mix and Match Breakfast Kiosk
Branded Vintage Boutiques
'LOOPWHEELER Vintage Service' is an Exclusive Concept Store in Tokyo
Cosmetic VR Tutorials
'Impossibly NYX Professional Makeup' is an Immersive Beauty Experience
Transitory Artisan Coffee Bars
The Blue Bottle Coffee Shinjuku Was Designed by Schemata Architects
Novelty Designer Tees
The Fashion Store colette is Retailing a Novelty T-Shirt
Folk Art Crepe Shops
The Ojuara Tapiocaria Cafe in Brazil Serves Up the Regional Dish
Staffless Convenience Shops
China's JD.com Plans to Launch Hundreds of Unmanned Stores
E-Commerce Retail Bookstores
Amazon is Opening Up a New Bookstore in Manhattan
Fashion Label Cameras
The Leica x Typ 113 Moncler Edition is Designed for the Stylish Shutterbug
Communal Co-Working Offices
'Zamness' is a Co-Working Space Built to Be Open and Collaborative
Mobile Design Museums
This Museum Will Be Located Within the Slums of Dharavi
Sprawling Lingerie Flagships
Hunkemöller's New Flagship in Cologne is the Brand's Biggest Yet
Surrealist Levitating Lightbulbs
The Flyte LED Bulb Design Creatively Floats in Midair
Abstract Carved Wood Furniture
Jan Hendzel's Furniture is Inspired by Abstract Art and Escapism
Golden Mall Installations
Hong Kong's K11 Features Inflatable 'Golden Bubbles' Across the Mall
Upcycled Coffee Cup Bags
Selfridges is Using a Closed-Loop Recycling System for Its Shopping Bags
Celebrity Athlete Stores
Chicago's Jordan Brand Shop Boasts Exclusive Shoes & An Invite-Only Court
Marathon-Centric Hotel Packages
The Mandarin Oriental Barcelona Offers a Package for Runners
AR-Infused Furniture Retail Spaces
IKEA's Demo Store Highlights the Future of Brick-and-Mortar
Sustainable Retail Logistics Platforms
Optoro Helps Retailers Deal With Returned Unwanted GIfts
Pharmacy Produce Markets
Shoppers Drug Mart Now Features Fresh Produce Offerings
Chic Pop-Up Furniture Stores
The Furniture Company HEM Has Opened a Retail Space in New York
Senior Co-Working Spaces
'Senior Planet' Offers Classes and Workshops for People 60+
Whimsical Pharmacy Interiors
‘Magistral Pharmacy’ Combines Functional and Modern Aesthetics
Socially Conscious Co-Working Offices
'Impact Bazaar' is a Co-Working Office for Social Businesses
Designer 14-Piece Lip Sets
YSL's 'Lip Favorites' Feature a Range of Different Formulas
Retail Hearing Assistance Systems
Wegmans' Special Devices Help Customers With Hearing Loss
Wine Store Bars
'WineStyles' is a Retail Store During the Day and a Tasting Bar at Night
Convenient Kiosk Ordering Systems
This Restaurant Uses Digital Kiosks to Take Orders
Bespoke 3D-Printed Watches
The Alexander Gabriel Custom Watches Feature Swiss Movements
In-Store Duty-Free Shops
Japan Duty Free Ginza is an Airport-Style Shop Inside a Department Store
Whiteout Skincare Oases
Australian Skincare Brand Aesop Has Opened a Store at Galaxy Macau
Fashionable Faux-Security Tags
TEGES are Pins That Look Like Shopping Mall Security Tags
Self-Adjusting Belt Straps
The Belty Good Vibes Uses Artificial Intelligence to Fit the Body
Mall-Navigating Chatbots
IBM's E.L.F. Chatbot Helps Consumers Navigate the Massive Mall of America
Discount Furniture Store Diners
The Krogen Restaurant Will Serve Budget-Friendly Meals
Modular Maternity Boutiques
The Mit Mat Mama Store in Barcelona is Brimming with Plant Life
Sleek Alligator-Inspired Sneakers
New Balance's 247 Luxe Model Received a 'Reptile' Colorway
Discount-Focused Loyalty Programs
The New RH Membership Program Offers A Variety Of Privileges
Lounge Wear Capsule Collections
Monki Has Released an Intimate Lounge Wear Capsule Collection
Digitized Museum Collections
The British Museum is Now Offering Virtual Gallery Tours
Experiential Retail Registries
Honeyfund and Target are Now Offering Experiential Wedding Gifts
Luxe In-Store Facial Treatments
The Aesop Richmond Boutique Will Now Offer In-store Spa Facials
Electric Vehicle Retail Spaces
Renault's Electric Vehicle Concept Opened in Stockholm
Smile-Activated Ordering Kiosks
CaliBurger's Facial Recognition Kiosks Quickly Recall Favorites
Immersive Marble Installations
This COS & Snarkitecture Exhibit Features Thousands of Marbles
Exclusive Sport-Inspired Scarves
A Kind of Guise Will Offer Just 30 Pairs of Four Original Designs
Bespoke Footwear Pop-Ups
The Jack Erwin Holiday Pop-Up Featured Leather Shoes for Men
Natural Co-Working Hubs
The Treehouse Project is a Stylish Co-Working Hub in Shoreditch
Convenient Health Insurance Platforms
Blink Health Makes Prescriptions Accessible and Affordable
In-Store Cultural Events
This Brand is Celebrating Black History Month 2016 with In-Store Panels
Pharmacy Photo-Printing Kiosks
These Self-Serve Kiosks Provide a Convenient Way to Print Photos
P2P Streetwear Retail Apps
The 'Bump' Streetwear Marketplace Offers Fans a Way to Resell
Individualized Museum Guides
The Muzeums App Offers Custom Curated Museum Experiences to Users
Real-Time Digital Menus
EAT's Digital Menu Boards Allow Greater Experimentation In-Store
Contemporary Casual Eateries
The McDonald's Restaurant of the Future Location is Interactive
Dynamic Wine Signage
Total Wine and More's Retail Signage Uses Video to Reveal Product Origins
In-Store Pharmacy Partnerships
The Target Pharmacy Business is Now Operated by CVS
Bespoke Burger Menus
The McDonald's 'Taste Crafted' Menu Offers Customized Meals
Smart Winterwear Mirrors
Superdry's Smart Retail Mirror Saves a Trip to the Dressing Room
Waterproof Aluminum E-Readers
The Nook GlowLight Plus Has a Waterproof Body
Transport-Themed Museum Cafes
This Cafe Celebrates London's Transit System with Tube-Themed Drinks
Palatial Museum Renovations
The Sursock Museum in Beirut Recently Reopened After Renovations
Nationwide Maker Events
Make Magazine is Hosting a Maker Fair at Every Barnes & Noble Location
Multipurpose Micro-Housing
The 'Stratford Collective' Will Combat the Housing Shortage in London
Menstruation Normalizing Campaigns
Bodyforms Latest Ad is the First to Depict Real Period Blood