As well as producing a range of underwear and bra products, MeUndies recently introduced the MeUndies Everyday collection to provide simple, comfortable and stylish options that are fit for every day wear.
The Everyday collection introduces a range of sizes, styles, colors and prints that have the potential to add more variety to one's current underwear assortment. Some of the new styles include the No Show Thong, as well as the Lace Low Scoop Bralette, which can be easily mixed, matched and styled with other products. These garments are made with Lenzing MicroModal, a sustainably sourced and naturally soft fiber that comes from beechwood trees.
As well as celebrating naturally dervied fibers, MeUndies also sets itself apart as an ethical company that makes sure its workers get fair wages and quality working environments.
What's Driving This Trend
- Sustainability in Lingerie
- MeUndies' use of sustainably sourced fibers shows the value of eco-consciousness in the lingerie industry.
- Everyday Wear Lingerie
- The MeUndies Everyday collection highlights the trend towards comfortable, simple style lingerie for daily wear.
- Versatile Lingerie Styles
- The ability to mix and match MeUndies' different styles and colors demonstrates the trend towards lingerie that is versatile and customizable.
Who This Affects Most
- Fashion
- The fashion industry can learn from MeUndies' combination of sustainability, ethical practices, and comfortable yet stylish designs in lingerie.
- Textiles
- The use of new sustainable fibers in MeUndies' clothing could inspire further innovation in the textile industry.
- Retail
- Other lingerie retailers may start to incorporate more everyday clothing options into their inventory, following MeUndies' diversification strategy.
