Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Renault's Electric Vehicle Concept Opened in Stockholm

 - Mar 13, 2018
References: renault & psfk
Those on the fence about electric vehicle ownership should look no further than Renault's electric vehicle concept space, which educates consumers on the benefits of making the move to an eco-friendly ride.

In an effort to reach as many people as possible the Renault Electric Vehicle Experience Center opened in one of Stockholm's largest malls. Once inside, guests were welcome to browse and explore the brand's impressive car collection, which placed a heavy emphasis on electric vehicles. In addition to educating consumers, the space also featured advanced digital capabilities, which both informed and entertained consumers.

Perfect for encouraging shoppers to make the move to an eco-friendly ride, this concept space demonstrated the potential relationship between electric vehicles and digital retail experiences.