Those on the fence about electric vehicle ownership should look no further than Renault's electric vehicle concept space, which educates consumers on the benefits of making the move to an eco-friendly ride.
In an effort to reach as many people as possible the Renault Electric Vehicle Experience Center opened in one of Stockholm's largest malls. Once inside, guests were welcome to browse and explore the brand's impressive car collection, which placed a heavy emphasis on electric vehicles. In addition to educating consumers, the space also featured advanced digital capabilities, which both informed and entertained consumers.
Perfect for encouraging shoppers to make the move to an eco-friendly ride, this concept space demonstrated the potential relationship between electric vehicles and digital retail experiences.