Fashion boutique Middle Sister is a Vancouver-based business that carries a number of local designer products. In addition to its clothing and accessory range, the boutique carries a number of handmade jewelry pieces and is synonymous with a feminine brand identity.
Conceived by Vancouver-based design studio arithmetic, the Middle Sister brand identity is translated with a palette of pastel pinks. Fused with a metallic gold store logo, the boutique's interior boasts patterned pink wallpaper with hangers, fixtures and promotional materials matching this same, feminine aesthetic.
This pastel brand identity contributes to an experiential retail space that visitors will remember. In addition to visiting its gorgeous retail store, Middle Sister fans can check out the company's Instagram profile for daily style inspiration.
Sublime Fashion Branding
More Stats +/-
Dreamy Geometric Branding
Pastel-Hued Pastry Rebrands
Youthful Dessert Shop Branding
Dainty Chalkboard Cafe Branding
Kidcore Skincare Branding
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.