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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,605 more

Nitrate-Free

Meat products prioritize nitrate reduction as a marketing tool

Implications - Added nitrates tend to be commonplace in the manufacturing process of various cured meats, which is why brands are now specifically setting themselves apart by going nitrate-free. Aside from the clear health benefits of reduced additives in the processing of these foods, this shift offers a clear point of distinction that can easily be used as a selling point — targeted most specifically at the more reluctant, health-conscious consumer.
Workshop Question - How can your brand rid itself from industry traditions or norms that could be holding it back?
2.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 39 Examples:
63,733 Total Clicks
Date Range:
Feb 17 — Jan 18
Trending:
Untested
Consumer Insight Topics:

Featured Examples

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