Category
Lifestyle
Assisted Choices
Trend cluster
Category
Communicative
Vegetation
Tech harnesses the power of plants for artistic or functional uses.
4.3
Trend score
Trend
What is the Communicative Vegetation trend?
Communicative Vegetation: The communicative abilities of plants are being channeled through tech in a variety of ways that can be both functional and creative in nature. This new form of vegetation care allows researchers to understand plant-life in a new way, and provides information to individuals with a green thumb, or to the agriculture industry at large. This shift also indicates a continuation of the heightened emphasis on visceral, emotion-based research – which is increasingly being recognized when it is used in tandem with more standardized methods of research.
Trend themes
Themes within the Communicative Vegetation trend
Three behaviours holding the trend together01
Plant Communication
New technology is allowing plants to communicate back, providing a new way for agriculture, science and even art.
02
Biophilic Innovation
Innovative design is placing more emphasis on the importance of natural resources and biology in technology development.
03
Sustainable Lighting
New technology is being used to create unique lighting solutions using natural resources and sustainable technology.
Industry implications
What the Communicative Vegetation trend means for industry
Where the trend changes the playbookFor
Agriculture
New plant communication technology can be used in the agriculture industry to optimize plant growth and increase crop production.
For
Design
Designers are realizing the importance of biophilic innovation in creating products that connect consumers with nature and the natural environment.
For
Sustainability
Sustainability is a growing trend that is changing the way we think about technology by prompting innovative solutions that are both sustainable and functional.
Workshop question
How can your brand better adopt emotion-based research practices?
Trend signals
Trend signals for Communicative Vegetation
Trend score 4.3 out of 10, from popularity 63%, activity 60%, freshness 8%.
Popularity63%
Activity60%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Communicative Vegetation trend
4 featured examples from Jun 1, 2016 to Dec 21, 2017CategoryEco
Plant-Powered Lighting
The Living Light Atmospheric Lamp Produces Energy Using Photosynthesis
The lighting industry has an opportunity to create new eco-friendly lighting solutions that use photosynthesis or other natural processes to power their lights.
CategoryEco
Communicative Plant Contraptions
The Phytl Signs Device Can Decipher Plant Communication Signals
Plant communication devices can offer significant disruptive innovations in agriculture, enabling smarter and more efficient farming practices.
CategoryTech
Naturalistic Frequency Speakers
The 'GreenNote' Speaker Turns Plant Energy into Music
Opportunity for disruptive innovation in incorporating natural sources of energy into consumer electronics.
CategoryEco
Talking Plant Pods
Project Florence's Talking Plant Capsules Allow Plants to Communicate
The ability for plants to communicate their needs could provide new opportunities for precision agriculture and sustainable farming methods.
