Soy Protein Strips

Unisoy Foods' Vegan Jerky is Launching in Small-Scale Snack Packs

At the upcoming Winter Fancy Food Show, Unisoy Foods will be launching a small-scale version of its Vegan Jerky range, which includes a trio of vibrant, plant-based flavors. The miniature one-ounce packages are packed with satisfying Spicy, Teriyaki and Black Pepper flavors, but with greater portability and portion control in mind.

While there are many plant-based vegan jerky products launched on the market with a variety of meat alternatives, these strips are made with textured vegetable protein as the first ingredient.

As well as becoming increasingly disinterested in animal products in general, many health-conscious consumers group meat-based jerky into the "junk food" category and find it unfavorable for its high sodium contents—even if the meat snacks are branded as a portable, high-protein snack.

Plant-based Snacks
Developing more plant-based snack options using textured vegetable protein as a key ingredient can provide healthier alternatives.
Miniature Packaging
Designing snack packs for portability and portion control can disrupt traditional packaging options.
Healthier Jerky
Creating low-sodium jerky options can appeal to health-conscious consumers who traditionally avoid this high-protein snack due to its unhealthy reputation.

Sectors Adopting This

Food Manufacturing
Innovating the development of plant-based snacks can lead to more market opportunities for food manufacturing companies.
Packaging
Disrupting traditional snack packaging with more innovative, portable and eco-friendly options can attract more customers.
Health and Wellness
Partnering with health and wellness companies can lead to more opportunities in creating healthier snack options for consumers.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 48%
Activity 13%
Freshness 8%

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