Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,503 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,503 cutting edge ideas.

Reinvented Fruit Jerky Snacks

Watermelon Road Makes Jerky from Eggplant, Pineapple and Melon

— July 5, 2017 — Lifestyle
Increased interests in healthy plant-based eating has created tons of opportunity for vegan fruit jerky products to be reinvented as flavorful alternatives to meat. Watermelon Road is one company that's setting itself apart by producing a Watermelon Lemonade-flavored fruit jerky snack. Alongside this fun flavor, the brand also offers Smoky Bacon Eggplant and Pineapple Mojito varieties that are packaged in pouches for effortless on-the-go snacking.

Watermelon can now be found as the main ingredient in everything from luxury face creams to ultra-hydrating beverages. Although many products are made using just the melon's juicy pink flesh, there are plenty of other examples where the rind and seeds are also integrated for their benefits.

Like Watermelon Road, a number of companies are developing plant-based jerky products made with everything from bananas and coconuts to mushrooms.
Trend Themes
1. Plant-based Jerky Products - Increased demand for plant-based diets has created a trend for developing vegetarian-friendly jerky products, paving the way for new and innovative plant-based snacks.
2. Fruit Jerky Reinvention - Companies like Watermelon Road are reinventing traditional meat jerky by offering variety with eggplant, pineapple, melon and watermelon as main ingredients.
3. Rind and Seed Integration - Innovative uses of watermelon and other fruit rind and seeds are being explored to fully utilize the nutritional benefits of these previously unused parts in the creation of new products like luxury face creams and hydrating beverages.
Industry Implications
1. Healthy Snacks - Companies can enter the healthy snack market by developing innovative plant-based jerky products that appeal to the rising popularity of vegetarian and vegan diets.
2. Fruit and Vegetable Processing - With the increasing demand for fruit and vegetable-based products, companies can explore new and innovative ways to process these traditional ingredients into snacks like fruit jerky.
3. Beauty and Cosmetics - By utilizing the benefits of previously unused parts of fruits and vegetables, companies can explore developing new luxury beauty and cosmetic products utilizing these ingredients.
5.5
Score
Popularity
Activity
Freshness